Why You Should Build Your Online Store on Magento!

Online business market is booming today and there is no doubt about that. Be it apparel, accessories, electronic goods, or home decor- today, you can buy anything without leaving your room! And the best part is that the things you purchase will be delivered at your doorstep. Thanks to the rise of eCommerce businesses.

Now, to start your online business, you need a trusted eCommerce web development platform on which you will build and smoothly run your online store. And Magento is one of the most popular online store development platform choices among worldwide online merchants. 

As per the report by Magento, worldwide 250,000+ merchants are using Magento as their eCommerce platform. What are the reasons behind this immense popularity? Why should you choose Magento for your online business? That is what you are going to find in this blog. 

Let’s start with some interesting Magento eCommerce stats

Source: BuiltWith 

• As per the BuiltWith report, in the U.S., 11% of the websites are built on this brilliant eCommerce web development platform. 

• Another BuiltWith report highlights that presently, 185,189 live websites are using Magento. 

• According to the report by Magestore, Magento has a share of 16% among the top 10K online stores.

• Worldwide Magento eCommerce sales is expected to grow to $224 billion by the end of this year. 

No wonder why the demand to hire skilled Magento developers and experts these days at the peak. 

The Reasons To Choose Magento As Your Ecommerce Web Development Platform

So far, you got an idea about Magento’s global popularity. Now, time to look at the reasons why you should opt for it.

1. Open-source Platform

Who doesn't love getting anything for free? And Magento is an open-source platform. This means you can get it’s Community version without paying a single penny. To avail the Enterprise version, there is an annual charge. 

This open-source platform allows the developers and users to customize the online store as per the business demands. Not every online store has the same nature. So, functionality differences are common in eCommerce stores. 

Now, Magento offers full adaptability with installing different extensions. Thus, business owners can modify or add new functionalities to their online stores effortlessly. It helps in enhancing the eCommerce store’s customer experience as well. Note that installing extensions doesn’t affect the source code. 

Most small and medium-sized businesses find this open-source feature of Magento extremely intriguing.

2. Security

Security is one of the major concerns for an eCommerce store. No matter how technology is improving, we always get news of cybersecurity threats. People want the assurity that none of their personal and sensitive data would be lost. Online shopping involves online payment transactions. So, security is definitely something that you should consider while devising an eCommerce store.

Magento assures the highest level of security by establishing a security center. It constantly provides the Magento users with detailed information on security patches, updates, and best practices along with quick support in need. 

Moreover, the Magento assistance accomplishes security components like SSL certificate or OCI compliance. 

3. Impressive In-built Features 

Another major reason to opt for Magento is its impressive in-built feature set. It provides most of the essential features required to run an online store. 

Here is a list of the important Magento features that you can enjoy as an online business owner.

• Catalog Management

• Mobile Commerce

• Site Management

• Search Engine Optimization

• Product Browsing

• Marketing, Promotions, and Conversion Tools

• Analytics and Reporting

• Order Management

• Customer Accounts

• Checkout, Payment, and Shipping, and more.

Now, for the additional and customized functionalities, you can always install the plugins to your Magento-built store. 

4. Scalability

It is obvious that with time when your business expands you might want to make some changes to your online store. Maybe at the initial stage, you started your business with a limited number of products. And now, you want to expand it. Magento allows you to do that. 

Due to Magento’s high scalability feature, it is the best fit eCommerce store development platform for businesses of any size. 

5. Multiple Language and Store Support

If you want to give your eCommerce store a global exposure, Magento would be the perfect choice for your business. It allows business owners to have multiple stores in multiple languages. Thus, targeting customers worldwide becomes easier for businesses. 

Another striking feature of Magento is it allows multiple currencies under one installation. This is a surefire way to widen your business market. Always discuss this before you hire Magento developers for full time or as a dedicated resource.

6. SEO-friendliness 

SEO (Search Engine Optimization) is essential for your online store. It takes care of your store’s ranking on SERPs. Metadata, sitemaps (XML and HTML) URL rewrites, etc.- Magento takes care of all the SEO components. This is another reason why online business owners go gaga over this eCommerce store development platform. 

7. Great Mobile Experience

Making your business mobile-friendly is almost a necessity today. And Magento helps you in doing so. The eCommerce websites that you build on Magento are responsive to any device the visitors use. Be it a smartphone, desktop, tablet, or laptop- visitors will always get the best experience. 

Other than the points mentioned above, third-party integration becomes extremely easier with Magento.

So, thinking of crafting an online store? Looking for experts to consult? Get in touch with a trusted eCommerce web development company to hire best Magento developers. State your plan and requirements and accordingly, the experts will guide you in the right way.