Why Should You Launch a Mobile Gaming Start-Up in 2021?

Many areas of business consider mobile traffic as the main influx of promising audiences. Various portable gadgets have become an integral part of the image of a modern person. The use of mobile online services is an opportunity to save time and get access to the desired content at any time.

Should you open a gambling portal in this format nowadays? Of course, yes. We will tell you about the reasons causing the relevance of mobile start-ups.

Interesting Statistics: 2020 Indicators and Promising Markets

According to the information provided by the analytical agency Research and Markets, the global gambling market was estimated at almost $80 billion in 2020. However, experts forecast that the volume of this industry will grow to $250 billion by 2027.

The share of gamers using portable devices is about 43%. Many analytical studies suggest that this figure will grow rapidly over the next 5–6 years. Moreover, a lot of companies are focused exclusively on mobile traffic today. The largest number of players preferring smartphones and tablets are in Australia and Oceania.

The percentage of mobile traffic in different countries looks like this:

• Australia and Oceania — about 50%;

• Europe — 43%;

• Asia — 41%,

• North America — 27.4%;

• Latin America — 21%.

The African market is worth considering too. Almost half of the online traffic in this region comes from mobile devices. Nonetheless, there are several nuances here.

Smartphones are often the only gadgets that residents of many African countries can purchase. The standard of living and incomes in this country are quite low. However, these figures are gradually increasing.

At the same time, a huge advantage is the high activity of African gamers. As usual, they make rather small but regular bets. Moreover, this market is unfilled. If you want to avoid fierce competition, this is an ideal option.

Mobile Gaming in European Countries

Lots of entrepreneurs are targeting the lucrative European market due to the high incomes of citizens and the optimal conditions for doing business.

The most promising states in this region are:

• Finland;

• Norway;

• Denmark;

• Sweden.

Residents of these countries spend from $300 to $500 on mobile entertainments. Finland and Norway are the leaders here. The reason for the prospects of these states is the substantial wages of citizens. The average salary in Finland in 2020 was €3,550 excluding taxes and €2,600 after all charges.

Let us take a look at up-and-coming Baltic countries — Latvia, Estonia, and Lithuania. The level of competition in this region is moderate. At the same time, the earnings of potential gamers are decent. If you are looking for an alternative to popular markets, consider opening a business in one of these states.

The Tendencies of the Industry’s Development

What positive changes will happen to the mobile gaming sector in the coming years?

Check out our forecasts:

1. The impact of 5G technology. The whole world is gradually but surely moving to a new level of internet connection. The fifth generation of mobile communications will improve the quality of interaction between businesses and consumers. The coverage of the territories will expand significantly. This means that the geography of potential gamers will increase greatly.

2. The emergence of advanced gadgets. The portable devices market is growing rapidly. Every year brands present new flagships with incredible technical characteristics. The advanced capabilities of portable gadgets will let providers offer casino software of higher quality.

3. The affordability of mobile devices. Along with ultra-innovative smartphone models, major manufacturers have begun to release decent budget gadgets. Inexpensive devices have all the necessary characteristics for using web entertainment services. The appearance of budget models on the market helps to expand the potential audience.

How to Open an Entertainment Establishment in this Field?

To launch a successful start-up in this segment, you have to purchase the proper software. Before buying a mobile casino solution, study the situation in the target market. Learn more about popular themes, genres, and formats.

Consider several possible ways to grow your business at once. In addition to creating an app for your online casino, implement a cross-platform browser version of your virtual establishment. This approach will bring you advanced opportunities for attracting online traffic. You will be able to interact with both desktop users and fans of portable gadgets.

There are many variants for launching a mobile casino: buying a turnkey project, signing a franchise agreement, participating in the White Label program, etc. The choice of a suitable format depends on your financial capabilities and aims.

If you are looking for the most affordable way, we recommend you to enlist the support of parent firms. At the same time, opening an independent online project will help you reach the highest revenues and create your unique brand.

The Main Things about the Opportunities of the Mobile Segment

If you are searching for a lucrative niche to start your business, consider working in this sector. Opening a mobile casino will bring you the following benefits:

• a large influx of traffic thanks to 5G technology;

• the possibility to use top-grade software;

• the implementation of cross-platform solutions.

To find out more details on this subject, please contact Casino Market consultants. They will answer all your questions with pleasure.

Follow the current trends, open your mobile start-up:

• e-mail: manager@casino-market.com

• Skype: support.casinosupermarket