Why SEO is an evergreen practice?

by Seoservices India SEO Services India

Google makes updates to its search engine algorithm more than a thousand times a year. This makes it essential for you to do SEO on a regular basis. Even the best SEO company in India would agree that SEO, when done once, won’t help sustain the rankings.

But there are more reasons why SEO is an evergreen practice. Let’s take a look at them.

1 – Your competitors are doing it

With millions of websites on the internet, there will surely be hundreds of sites in your domain striving to get a place on the first page of search results. Most of your competitors would have either hired in-house SEO experts or outsourced the work to a leading SEO company in Delhi. As soon as you stop doing SEO, you give them an opportunity to outrank you.

2 – Search engine algorithms change regularly

As mentioned above, search engines tweak their algorithms almost every day. This includes how they evaluate and rank a website. And every time they launch a major update, thousands of websites get hit. Without ongoing SEO, you will struggle to climb to the top of your site is negatively impacted by the update.

3 – Helps Maintain Your Rankings

You can’t service your vehicle once and expect it to run for years without any issues. The same is true for rankings. According to a study, businesses that stopped their SEO campaigns found their page rankings drop by as much as 30%. If you don’t have enough resources to continue SEO, you can look for SEO services India.

4 –Because User Behavior is Changing

One of the major parts of SEO is the user experience. And just like products, the user behaviour is constantly changing. When you do SEO regularly, you will be better able to adjust to the changing behaviour and serve your customers’ needs. This means keywords that are effective today might not drive visitors a few months down the lane. With ongoing SEO, you will be able to find keywords that are attracting customers and optimize your strategy accordingly.

Conclusion

SEO is an evergreen practice because it helps keep up with the competition, algorithm changes, and user behaviour. If you don’t have enough resources to SEO on your own, we are here to help. Brands Martini provides the best SEO services in Delhi. Let us know what you are expecting from your SEO campaigns, and we will deliver exactly that.