Articles

Why More Companies Are Turning to Inside Sales

by Nick Sansta Sales Moves Business Forward

Inside sales refers to remote sales or sales that do not take place face to face like outside sales or traditional sales. Sometimes inside sales is referred to as virtual sales. Whatever term is used, it represents the vast majority of sales. Inside sales are achieved via the computer, mobile devices, and telephones, for example. Many companies are turning to inside sales because a myriad of benefits is associated with these non-traditional forms of selling.


Inside Sales Are Budget Friendly


Many companies need to cut their operating costs in view of these shifting economic times. Travel can eat up a considerable part of the budget. Many companies find that turning to inside sales doesn’t just increase sales, it cuts the costs required to make those sales. Inside sales is an efficient way to sell, and many companies simply can’t afford to ignore these budget-friendly benefits. In fact, a recent study made by Aayuja, Inc. reported that sales costs can be reduced 40-60% compared to field sales.


Customer Friendly


Many businesses favor inside sales because they’ve discovered that their customers do. Many aspects of the sales process can be conducted via conference calls or the internet. Many people find it more convenient to transact business this way. While some customers may favor face-to-face meetings, more and more people have become accustomed to conducting sales negotiations remotely.


Selling Success


One of the most compelling reasons to switch to an inside sales model is because it works. Experts assert that inside sales are growing fifteen times more than outside sales. Many businesses find it tough to argue with such statistics and are eager to tap into this promising market. Companies in multiple industries are finding that when they ramp up their inside sales, they enjoy increased sales.


Sales Enhanced by Technology


Often sales representatives find that it’s far more convenient to transact a sale via a video conference than by jumping on a plane. There’s considerable buy-in from staff who work in inside sales because they enjoy an improved work-life balance. Improvements in technology and communication formats are proving that physical travel isn’t always needed. In such cases, it is more convenience to transact a sale online, for instance.


Broad Reach


An inside sales team can enjoy a broad reach. Many businesses find that inside sales are the only way they can transact sales across nations and even continents. Inside sales representatives can cover wider geographical areas than traditional sales representatives can simply because less expense is involved.


Enhance Traditional Sales


Of course, many companies find that inside sales teams can enhance their outside sellers and vice versa. Ken Krogue, an inside sales entrepreneur and author of the article “What is Inside Sales - Our Definition of Inside Sales”, refers to the combination as a hybrid form of inside sales. This combination approach gives many types of businesses the flexibility they need to reach all sorts of different buyers. Having the best of both worlds is a key to selling success in many cases.

If your business is considering implementing an inside sales team, it’s not alone. Many companies have chosen to rely more heavily on this type of model for improving their sales numbers. Now is a great time to think about incorporating inside sales into your business model.


Works Cited:


“Inside Sales Outsourcing”, Aayuja, Inc., http://www.aayuja.com/solutions/inside-sales/


“What is Inside Sales? - Our Definition of Inside Sales”, Ken Krogue,   http://www.kenkrogue.com/inside-sales/what-is-inside-sales/


Nick Sansta is an experienced sales manager. Feel free to connect with him on Google+

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About Nick Sansta Junior   Sales Moves Business Forward

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Joined APSense since, May 20th, 2013, From Pacific Palisades, United States.

Created on Dec 31st 1969 18:00. Viewed 0 times.

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