Why is SEO the most effective and famous service in Digital Marketing?

Bhavitra TechSolutions is a website design and digital marketing company located in Kolkata India. They specialize in generating high quality designs for their shoppers as well as advertising the websites they have already created. Bhavitra TechSolutions is well versed in the art of SEO. SEO stands for search engine optimization. Have you ever gone to Google to find a business and typed in a search term like "Best Web Design Company in Australia" or any other search terms related to a certain business that you are looking for?

That is precisely how SEO works. It is a form of online promoting in which you rank websites on several search engines for many different keywords. If this marketing is done the right way, a business or organization can receive some very targeted leads. Just picture that you are in need of some website design services and you don't know of anyone that can provide these services for you. 

You might go to Google and type in "Web Design Company in Australia" or whichever city or country you may be in. For this example, we will use Dhaka, Bangladesh as the city of choice. So after looking up that term, the first few results that show up on Google are most likely the results you would pick first. You wouldn't go to the second or third or even the fourth page. Statistics indicate that most people hardly go past the first page of Google results when searching for something.

What does this mean? 

This means that all of the businesses showing up on the front page are getting all of the leads. This is why businesses hire advertising or more specifically SEO companies to make sure their websites rank for the keywords in their industries. This type of marketing can literally take a business from nowhere to somewhere especially in an industry that gets a lot of monthly and everyday searches. In this time and age, this type of advertising beats TV and radio any day because it is very affordable when compared to other advertising methods such as TV, radio, and newspaper advertising.

 With TV and radio adverts, it is a hope and wait game. You are hoping that the people that see or hear your commercials actually pick up the phone and call you. Individuals don't watch TV or listen to the radio because they want to see or hear advertisements. They watch and listen to these things for entertainment. So if a commercial comes up, if they are not in need of what the advertisement is offering, they will just ignore it. Companies pay all the time for Tv and radio ads hoping that the people that do need their services will be watching or listening at the time their ad plays. It's a hope and wait game.

It is not a hope and wait game with SEO. People don't just use Google for entertainment. They use it to search for things they need.  When you rank your website for a keyword, 

let's type "Web Design Company in Australia", you are not hoping that people will see your website. You know they will see it. The cause being is that before a site is ranked for a keyword, a keyword research is always performed to see how many customers are actually searching up that keyword on a monthly basis. So if you get a great keyword that gets searched up five thousand times a month. There is no hoping and waiting. Just rank your website (But SEO is a long term process) for that keyword and the customers will automatically come to you. Customers will actually be searching for your service. Those are the best and most powerful leads. You do not have to push anything on them. They will find you. That is the power of SEO. This is the type of marketing service that Bhavitra offers to their clients. So if you have been looking for ways to boost your business or organization up, you should take a look at SEO. It works great. But don't just take my word for it, go to Google and do some additional searches on your own.