Why diamonds are a girl’s best friend
by Umesh Agarwal MDWhat does a woman look for in a friendship? Companionship,
good memories and a relationship that can last a lifetime. A diamond is just
that. The saying, ‘a diamond is a girl’s best friend’ was coined as a marketing
idea back in the 60s, but even today there is a lot of truth to it. Diamond
jewellery is a timeless favourite with women.
Back in the day, a diamond was the symbol of love; when a
man offered up a diamond to his woman who he deemed his soul mate, he offered
so as a token of his eternal love and asked her to marry him.
While it became a status in society, the diamond was truly
the woman’s best friend in a time when they were not allowed to own property.
As a safeguard asset of value, they had their jewellery. It was personal
property that was distinguished from real property owned by men, and could be
liquidated easily to fetch money for various domestic and financial problems. The
diamond, being the hardest rock, was certain to last a lifetime and also get
passed down as an heirloom within the family. The strength of a diamond simply
makes diamond jewellery even more precious.
Today, women buy their own diamonds, and they treasure them.
Pendants, earrings, bracelets and even watches studded with diamonds find an
appeal, because of the stone’s natural cuts that make it glimmer in the light,
adding a subtle richness to any outfit. Diamond jewellery can go from day to
night with a breezy ease that only a woman call pull off. A pair of diamond
studs or a simple gold chain with a diamond pendant not only becomes staple
piece of work wear jewellery, but also a good investment and a personal asset.
Diamond jewellery is her celebration, when she gets a
promotion, or when she simply wants to treat herself. Contemporary designs in
gold, silver or platinum, she can pick and choose. Diamond is the only stone
that will look beautiful on any metal. They celebrate with her on every special
day of her life, especially her wedding.
At Krishna Pearls, there is a beautiful contemporary
collection of Polki jewellery that traditionally uses diamonds on a gold base.
This has been a favourite with brides for centuries in India. No wedding look
is complete without the presence of diamonds in all their positive radiance and
light. Diamonds create memories and these memories stay with a woman throughout
her entire life. They become stories to share with their children as she passes
on the heirloom jewellery to them.
Along with the strong financial reasons that make diamond
jewellery a woman’s best friend, it is also the romantic appeal that comes
along with it. Diamonds have the power to create more romance between partners
and create a harmony and peace between them. Astrologically too, diamonds are
the most powerful. They symbolise victory and power, and when worn, not only
give the effect of power but can attract it in all aspects of life.
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Created on Jul 13th 2018 00:17. Viewed 378 times.