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Why Android Apps Cost more to Develop

by AppSquadz Software Mobile App Development Company

Even with all the advancement over the last several years, especially on the design side, Android Apps are still much harder to build. Android Developers want android apps take longer time than iOS apps. Now the time changes very fast, competition in the android market has become extremely intense, making it harder for new apps to succeed.

For developers who want to maximize their chances of overall success, it may make sense to target Android first. Android provides a agile environment where you can perfect and test your app design, learn the best marketing channels and hone your business model.

Android is a fragmented market

When you’re developing an app for iPhone, you’re only (currently) developing for distinct devices. With Android, things become a little more complicated. A year ago (May 2014), Open Signal estimated that there were almost different android devices on the market. Not only this, but many of these devices have different screen resolutions, meaning that apps need to be able to stretch, scale and squash themselves into thousands of different shapes for them to be usable across the board.

Here are 5 reasons why you should consider developing for Android first-

  1. Biggest addressable Smartphone Market- Android ecosystems are huge and filled with opportunity. However, the Android platform is growing faster than iOS. In addition, the NPD Group released a study stating Android had US activations in Q1 2012 versus 29 percent for iOS. According to Google, 850,000 Android devices are activated every day.

  2. Lower User Acquisition Costs: The days of writing an app and having it take off on its own are long gone. Successful apps today require promotion and marketing resources. Here, the less crowded market provides has an edge – it is significantly cheaper to acquire a new customer on Google Play. Recently conducted an analysis of available advertising inventory which revealed that Android is able to deliver 12 percent more ad inventory than iOS.

  3. Highly Reliable Ad Attribution: Marketing attribution on android uses methods that require database of user data between networks and marketers. Because of the way this process works, it is prone to inconsistencies in the data. Most notably it is very easy to double count new user conversions such that multiple traffic sources take credit for the same new user.

  4. Shared Learning: With a quicker Android development turnaround and lower costs, developers can learn a lot from Android implementation. The Android environment will allow you to perfect for development and roll out of iOS apps with an increased probability of success.

  5. Up and Coming Neighborhood: In some ways, Android is like an up and coming neighborhood – less appreciated by the general public, but ripe with potential for the savvy early movers.


AppSquadz Technologies Pvt. Ltd. is a Best Android Application Development Company in Noida, India, indicates that it is increasingly hard for apps to break into the top 100 in iOS. At AppSquadz Technologies Pvt. Ltd. have seen the momentum of iOS for app publishers slow down considerably in the last 5 months. Several key performance indicators we track are down, especially the amount of new apps which make it to the Top 100.”


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About AppSquadz Software Advanced   Mobile App Development Company

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