What is SEO? and its benefits.

by Amrita Singh blogger

Search engine optimization (SEO) is the practice of increasing organic traffic to a search engine results page (SERP). Also known as organic search or indexing. If you want to rank number one for all keywords, you need to implement SEO to increase your rank.

SEO improves your site's user experience

Understand what potential users / customers are looking for. And it's not a one-time exercise because consumer behavior and expectations can change over time. If they don't get what they want on your site or are struggling to find it, they may leave your site too soon and never return. Google is even reviving the search and retrieval of search information on its SERPs, and now that it understands, it has become the answer site to what its users want from it (actually visiting a site). The need is rapidly decreasing as you can find all the information. A SERP is needed automatically).

Google is constantly monitoring user behavior, including time spent on a page or site, rate of return, etc. to determine if they had a good experience visiting a site. This is one of the most significant Google positioning components in SEO and can't be overlooked. Even if you keep it in the top search results for a short period of time but fail to attract the users who visit your site, your search rank is bound to pay overtime.

SEO enhances brand visibility

The more relevant the relevant SERPs you appear at the top, the more eye-catching you stand, thus creating more awareness about your brand and your product or service offering. SEO company in Delhi, helps you build a consistent business buzz around your brand, which in turn helps boost brand memory. With SEO, you can create a consistent, consistent brand voice that will help you connect with the target user population.

SEO builds brand credibility and trust

Being included in the top search results on Google means that the search engine considers you a relevant source of relevant, useful and true information/content and gives you preference over other sites that are running. SEO helps to establish your site's authority through various practices such as getting backlinks from other reputed sites in your area, optimizing on-page content, identifying crawl errors and broken links, your site Improving the user experience, etc.

While it is one thing to lead Google users to your site, it is another thing to keep them coming back. SEO helps in achieving all these goals while working wonderfully for the credibility and credibility of your brand. But as with most good things, it can't happen overnight and requires constant effort.

SEO is the biggest source of site traffic

SEO is a great way to get involved in inbound marketing. When users search for something that is relevant to your location, domain, or industry, they know what they want and are actively looking for information/leads. SEO helps to target a specific population and bring quality traffic to your site while not being intrusive or annoying like TV ads or telemarketing. SEO Company in Delhi NCR is very customer-centric and can help you target a specific segment of people online.

Google is the world's most popular search engine, handling approximately 63,000 searches per day! This means that anyone with a desktop or smartphone and internet connection visits the site at least once a day to find answers to their search queries.

No. One organic search result on a Google SERP receives 32% of clicks, while the top three organic search results receive 75% of all traffic. With SEO, you can reach those who are looking for offers efficiently. Numerous credible studies have found that it is responsible for bringing in 53% of site traffic, making it one of the top benefits of SEO.

SEO gives you great insight

SEO comes with a very good understanding of your customers, including the time of year, month, or day they are most active, the areas from which the most traffic is generated, the information that the language Used when searching online, etc. When you can use it. Google Keyword Planner To find out the keywords that are most relevant to your business or location, Google Analytics will tell you a lot about user behavior, interests, etc. It will only help you plan your SEO strategy. , But also correct in the course. If you see new trends in user behavior.

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Created on Jun 18th 2020 23:15. Viewed 742 times.

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