We’ll Build Your Business For You!

by Anthony Kpodo Internet Marketer

We’ll build your business for you.

The above statement abounds on the Net. I am sure you have seen this kind of statement and its other variations online several times already. It is quite appealing, indeed very appealing when in one squeeze page or another, they convince you that everything is automated and all that you have to do is to add your name and email address.

To add honey to the sweet pie they promise you:

· There’s No selling required –

· This is a Forced matrix

· We build your downline for you!

· There is spill-over…

· And all the etc’s

There is no need to hide the truth in nice words. When you come across such a Squeeze Page, it is wise to give it a wide berth and analyse it from afar. Why?

They want to reap where they have not sown. In doing that they are appealing to human psychology. Man, by nature, has laziness instincts in him in various degrees. It is this instinct that drives man to believe that the road to success is not like that one to Heaven which is said to be narrow, full of bumps, curves and bends. Rather they choose the easier option of believing that the road is wide and that one can reach the summit of this success easily, quickly, and without pain or risk. This belief is as old as time and what the gurus are doing is just to play on this emotion.

When a squeeze page with such promises is before you, analyze it properly before you give them your email address, because the mails that’ll follow later will be more inducing. Instead ask yourself:

· If no selling is required what do they need you for? The fact is that that service or product must be sold in order to build a lasting business organization.