Articles

Web Link Exchange Benefits

by Neil Heaton Entrepreneur

The cheapest and easiest way to promote your website is to exchange links with other websites.  This can be accomplished by simply calling or emailing other site owners and offering to place links to their websites on yours, if they will return the favour.

 

This was usually done for fun, in the early days of the World Wide Web, but soon became increasingly popular and important to small e-business owners because of their significance in determining the sites’ rankings in search engine listings.

 

Search engines try to deliver the best websites in each category to any query they receive from visitors to their sites.  A common way for the search engine to try and determine the most relevant and visited site is to count the number of links to that site from other related sites.

 

A highly linked site will probably receive a high “page-rank” and be seen by more users of the search engines that conduct content relevant searches.  Since more highly ranked search results translate into more visitors to your site and more business, link exchanges can be very beneficial to growing your e-business.


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About Neil Heaton Senior     Entrepreneur

149 connections, 1 recommendations, 731 honor points.
Joined APSense since, May 8th, 2012, From Melbourne, Australia.

Created on Jul 2nd 2012 05:42. Viewed 89 times.

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