Twitter Training Guide: 10 Reasons Why Your Business Should Use Twitter

Before businesses commit to any type of Twitter training, they generally want to know exactly why they should be using this platform. To answer that question, let’s look at ten key reasons why your business should utilize Twitter:

1) Branding

Twitter provides many ways to help build your brand. From publishing great content to responding directly to people having relevant conversations, Twitter can allow you to show people what your business is all about.

2) Connect with Customers

Because Twitter is all about two-way communication, it’s an excellent tool for connecting with customers. Whether someone wants to sing your praises or they’re unhappy because of a customer support issue, having the ability to immediately respond is very powerful.

3) Marketing

Once you get a feel for how Twitter works, you’ll be able to create a great Twitter marketing strategy. This will enable you to help get your brand in front of as many relevant Twitter users as possible.

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