Twitter : 5 Advanced Social Media Marketing Techniques and Tactics

by Vipra Business Best SEO Services Provider in India - Vipra Busine

Twitter is a social networking website that allows users to send and read short messages. These messages are called "tweets" and these messages should have 140-characters. Users can read and write tweets. There are two types of users. One is registered and second who are not registered on the website. Registered users can post and read tweets however, unregistered users can only read the messages. Twitter can be accessed through mobile app and website interface. Twitter was created in March 2006 and it launched in July 2006. It gained popularity worldwide with more than 100 million users who posted 340 million tweets a day in 2012.

In Twitter, tweets are visible publicly by default but registered users can restrict their messages so that their followers can read them only. Registered users can also subscribe other users tweets and this is called "following" and subscribers are called "followers" or "tweeps". These days following is one of the thing that everyone is doing on social media. If someone wants to upgrade his/her business and get the most from the investment through social media then these five advanced twitter tactics and techniques will help and take you to the next level.

1. Find Prospects - Twitter is not just about tweets or post messages, it is a medium to get the information on competition. This is a medium to find the current hot topics so that we can have an idea to expand the following and what people are looking for. May be initially it will show what the competition is doing but with tweet tweaking those followers will be interested to our company.

2. Save sales presentation - Twitter is not a selling point. It should be used to increase the loyalty towards customers. Provide useful information to your followers. Strictly "No" to over marketing as it can be the reason for the followers not to follow you. Do not show yourself as a salesperson, be viewed as a resource.

3. Short links - It is good to post contents and links but twitter will not allow long links and it will automatically shorten links by using their shortner. One can shorten his/her link by using redirect service http://bit.ly. Share quality contents and get retweeted. One should be more visible if sharing interesting and quality content.

4. Post images - Posting pictures on social media is a trend now and twitter is not an exception for this. Through twitter, pictures can be posted and it will be appeared on timeline. Adding a picture with your tweets will increase the visibility and engagement. This opportunity should be taken to promote your business.

5. Thanks them - It is good if you are a person who always personally thanks to those people who tweet you, follow you, react on your content. It will build a good relationship and you will be appreciated too. If you personally thank them, they will also feel appreciated and can direct to your company.

Social media is a place that allows users to share, comment, and create their ideas and information. It is a process of promoting a product, brand or event using a mix of social media tools. Social Media Optimization and Social Media Marketing Services play an important role which help companies to market and build awareness about their products. Social media is a useful place to boost sales. There are many social media marketing companies in India which have made strong strides in the Indian and global marketing trends.