Top Content Marketing Trends for 2018

by mohit singh Internet Marketing

Content Marketing has turned among the biggest digital marketing tactics for all small-to-mediums as well as medium-to-large organizations. Businesses tend to search for trends in their particular marketing activities. In this way, here are some essential content marketing trends for 2018-2019.

Content Marketing Trends 2018

So, here the best SEO Company Adugodi Bangalore provides all of the latest Content Marketing trends for 2018. Check them below-

Ø Live Streaming:

Numerous web-based social networking sites, for example, Facebook, YouTube as well as Snapchat have begun offering easy-to-utilize live stages. This live gushing approach can be suitable for products and services descriptions and briefs, visits, tutorials, product launch events or some other purposes. In 2017, just about 74% of internet usage has been covered by video. This is a positive sign for the development of live streaming. Snapchat is already driving an immense number of audiences to their 10 billion recordings per day and Facebook Live is getting more than 8 billion video sees from 500 million viewers for each day.

Ø Virtual Reality:

Another innovation advancement that is gradually and bit by bit constructing a firm position on digital marketing is virtual reality (VR). Businesses generally use this procedure to exhibit premium items and services. Presently, this technology is expensive, so just a couple of uses it efficiently for promotion. But, it is relied upon to get less expensive and affordable in the future, so more businesses independent of their sizes will begin using it. It is anticipated that the virtual reality can possibly generate revenue of up to 5.2 billion USD by 2018.

Ø Augmented Reality:

Internet diversions are also achieving popularity, and Pokemon Go is a splendid illustration. These reality-based games are designed with expanded reality. It is anticipated that an ever increasing number of businesses will be anxious to use this innovative technology in future. This is because, 53% of the marketers are idealistic about the future of augmented reality.

Ø Email Newsletter:

Newsletter is an old marketing device used by both B2B and B2C marketers to assemble an association with their clients, customers and audiences. Recently, it has achieved fame among various organizations as email marketing achievement rate has shown an increase. Email marketing is an important element for a digital marketing agency. Opening rates of emails has expanded consequently as less and less people are ignoring them. In 2015, 205 billion emails were sent and received every day, and this figure is relied to reach 246 billion in 2018-2019.

Ø Storytelling:

It is really the future of content marketing. Audiences or readers, already stuffed with reliable information, don’t have the time or patience to go through uninteresting content. Storytelling is the most ideal approach to feed new content in a fascinating way. A boring piece of article, blog post or social update will not assist anymore. It is essential to catch the attention of the audiences as well as keep them connected with all through the content until they take some powerful activities. Stories are 22 times easier to remember than straight facts and figures.

Summing Up

Content marketing is turning into the prime need for business marketing. That is the reason most of the SEO Company in Bangalore are offering these services to their clients. The future scope of content marketing will increase manifold. The rest of the world is at par, and across the globe this figure is growing rapidly, making content marketing a basic business requirement.