The Style Switch: A New Presence

Cheap online shopping sites are becoming extinct with shopping phenomena like The Style Switch in place.

The Internet is no longer a new thing but has grown into multiple dimensions over the years. The number of facilities that people have gained from it has increased by leaps and bounds. One of those facilities that is currently making almost each and every head turn in absolute ecstasy is online shopping. The very concept of being able to shop online without having to go to shops is pulling in customers by mammoth numbers. As a result, almost all shopping websites operating today are thriving with recurring customers and are glittering with immense profits. The question that remains now is how will a new shopping website make its presence felt in such a situation? The answer to this question is one single word: innovation.

Businesses that modify their approaches in tune with the tides of time always derive profitable results and far away from losses. The same is the case with companies that operate a single or multiple shopping websites. Technically, these companies operate on the Business-to-Customer (B2C) model and this is the situation with almost 90 per cent websites and their parent companies. 

However, some companies like The Style Switch seem to have floated in a new customer model which can be loosely termed as a Customer-to-Customer (C2C) type. This is because The Style Switch and other websites of its kind act as intermediaries between the people who sell and the people who buy. It, by itself, does not sell anything. Rather, it provides a common platform for buyers and sellers to buy and sell products.

The Style Switch is an extensive innovation of this C2C model because it has brought in a completely new innovation in practice. It has manifested a particular idea that people often think about while sorting or cleaning their closets or wardrobes: What if I could sell my old clothes and buy new ones?

Although, this idea is not a new one, and there have been many mediums! People have been dispersing of their old clothes through either of these mediums. However, all of them have not been capable of fetching monetary returns at a consistent rate. Further, both activities of buying and selling have not taken place at the same time. The Style Switch, today, has made all those mediums seem absolutely indifferent because it has forged a platform where buying and selling takes place together at any point of time.

Therefore, online shopping has become a new phenomenon altogether irrespective of the score of cheap online shopping sites in place. Further, with websites like The Style Switch in place, things have become ever rosier.

Author’s Bio: The Style Switch is no member of cheap online shopping sites; but a presence of its own. 

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