The Return of the Dad Look: Surprising Fashion Trend Revivals
by Natasha Christou Digital Marketing ConsultantThe
world of fashion changes like a revolving door throughout the years: out
with the old and in with the new, then in with the old again. Admittedly,
some questionable fashion choices have rightly remained in the past (double
denim, we’re looking at you), while some are recycled and adapted for
the present time. One of these fashion trends that we can’t seem to get
enough of is the dad look.
The
dad look has surprisingly been gaining a lot of popularity
over the last few years, even more so since some of the
most fashionable of men like A$AP Rocky are ditching
their smaller shaped shoes for huge clunky 90s-style trainers,
or the likes of Balenciaga’s Triple S trainer. The trend has proven
to be so popular that it’s no longer just for men — women
are getting in on the dad look too. What we’d once cringe at in
embarrassment of our fathers’ fashion tastes — boot-cut jeans, bum bags,
three-quarter fleeces — certainly became fashion statements of
2019. So, have these styles once synonymous with lame and
outdated become ‘in’?
Chunky Trainers
Paying
homage to the sportswear trend revival, chunky trainers have evolved from being
in the gym to being on the catwalk. Whether you love them, or you
loathe them, they’re expected to stay.
Arguably
due to nostalgia for fun and memorable decades, the 90s were an iconic part of
fashion history (and maybe not for the right reasons). A common theme of
fashion today is mismatching, boldly out of proportion, ugly
styles that have become cool. What were designed for function and comfort
rather than fashion ironically ended up being one of the most fashionable
trainers you can get for both men and women. The previously
mentioned Balenciaga Triple S trainer was the fastest selling item of 2017,
becoming so highly sought after that many High Street shops tried to
mimic the design at a
considerably lower price.
A
huge transition from sleek slip-ons on the High Street, the dad shoe
has a thick and supportive sole that come in a range of bland, neutral colours.
Combine with a few bright or dull colours, and you have the clunky trainer
dominating today.
Straight Leg Jeans
Going
back a few decades, straight leg jeans were considered to be
the laughingstock of the jeans world, however, they have taken the
fashion industry by storm — and nobody saw it coming. An evidently
stubborn silhouette, the popularity of the 90s ‘mom’ jeans (not
dissimilar to dad jeans) has helped resurge the popularity of
the loose fit straight leg, which is now considered a style
staple when paired with a black shirt.
Skinny
jeans used to dominate the world of trousers during the noughties by
both men and women, however these have been ditched by high
street stores which are stocking trousers that are wider and straighter
opposed to skin-tight denim for a second time.
A global fashion report on
more than 60 million internet searches of jeans showed that tight denim is
losing popularity as consumers are favouring loose, straight leg styles
with a high waist and tapered leg.
Bum Bags
Possibly
the most surprising of the list, bum bags were once the antithesis of
cool. As a child, the sight of your dad rummaging through his bum bag on
holiday probably once made you cringe. Granted, fewer pieces of clothing
and accessories have once had such a wildly mocked reputation only to
return bigger and better than ever. In the 90s, the functionality of
the bum bag was realised during the rave
scene, allowing dancers to go on nights out
hands-free. Over recent years, the bum bag was initially resurrected on
the catwalk by luxury designers, rebranded as ‘belt bags’ or ‘hip bags’. Worn across the
chest for a modern take, celebrities and style trend setters have helped it become a
fashionable piece by many far and wide. Gone are the days of
ridiculing the fashion choices of those who dared brave a bum bag!
It
seems clear that no trend is immune to the cyclical nature of the fashion
industry — who knows what unforgiveable styles will become popular in the
next 10 years!
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Created on Jun 30th 2020 09:03. Viewed 138 times.