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The Best Shopify Stores 2020: 10 Lessons We Can Learn

by Charlie Harry digital marketing company


You may see some of your favorite online store and wonder how they achieved such rapid growth. However, the road to success is rarely smooth sailing, even for the most high-profile brands.

Whether you're just starting out on Shopify or already running a business e-commerce success, there is always more to learn. Read on to find 10 lessons we can take away from some of the Digital Marketing Agencies Nottingham  biggest and best Shopify shop around.

1. The platform of e-commerce is very important - but growing pains does not mean the end
Gymshark sports brand made headlines recently when they announced they were officially branded the $ 1 billion ($ 1.45 billion, to be exact).

Gymshark homepage
But it was not always easy ride for gymwear giant. E-commerce platform Shopify three brands, have outgrown their first and decided to move to Magento in 2015. As the biggest retail event rolled around, the team Gymshark find themselves having to deal with a lot of frustrated customers - website down on Black Friday for eight hours (queue gasps of horror). This error is not only costs companies time and energy trying to fix the problem and calm the angry shoppers, but about $ 143,000 in revenue as well.

After the disaster famous Black Friday, Gymshark migrate to Shopify Plus and went on to have many Cyber ​​Weekend advantageous because, thanks to the platform's ability to handle 10,000 transactions per minute.

2. Think outside the box
You must have been living under a rock for the past 100 years have never heard of Budweiser. -4 most popular beers in the United States and enjoyed by many fans worldwide beer, red and white logo they are instantly recognizable.

Budweiser Beer Gear Store Homepage
Budweiser beer is not able to sell online because of strict regulations, but they did not let that stop them from building an e-commerce store successful and thriving online community. Thinking outside the box, "King of Beers" its use Shopify store (aptly named Beer Store Geer) to sell Budweiser merchandise, from baseball caps to sweaters bottle. After generating more than $ 52 billion in revenue in 2019, it was clear their online sales strategy worked.

3. Never underestimate the power of the first digital approach
There is no denying that the Mode Nova is an industry leader in the online fashion world quickly. In fact, they are one of the top performing sites across the fashion retail sector in 2019, entered the top 12 players in terms of Google's US share of voice at the beginning of the year.

Mode Nova Homepage
Nova mode is now one of the most sought-after fashion brands in Google, proving that the first digital approach can and does work. What is perhaps most interesting about the rapid growth in Nova Mode is that it has been achieved without access to many advertising channels some of their competitors have to rely on, such as glossy magazine ads, catwalk show and a physical store. Instead, their focus and their budgets on influencer marketing and celebrity collaborations with the likes of Kylie Jenner and Cardi B, racking social media Digital Marketing Companies Nottingham  colossal follows (more than 20 million total), which allows them to reach a large audience with one posting Instagram ,

4. It's all about the product
Makeup brand ColourPop prove that it is worth the time and effort to get the right product. Sell ​​high-end makeup quality at an affordable price point, this is a brand that knows how to attract the masses.

ColourPop Homepage
Thanks to their focus on product quality and affordability, the cosmetics giant has accumulated a large customer base. Build their e-commerce website at Shopify was a smart move on the part ColourPop, such as cost-effective platform enables them to receive high order volumes to maximize profits.
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About Charlie Harry Innovator   digital marketing company

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Joined APSense since, July 23rd, 2020, From United kingdom, Albania.

Created on Sep 19th 2020 03:04. Viewed 222 times.

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