The Best SEO Strategy You Need To Know in 2018

by Divya Singh SEO Expert

Are you looking for the best SEO strategy to rank your website on SERPs, then you have come to a right place. This article is absolutely written for you.

It’s 2018 and SEO has come up with many advanced strategies. In an increasingly field, to do well you’ve got to have a good handle on a wide variety of detailed subjects.  

Whether you know or not but, many modern companies recognize the significance of internet search engine optimization on their enterprise website to enhance the page ranking by search engines that are popular.

A highly effective and impactful onsite Search engine optimization is vital to many companies which are experiencing stiff competition from the market today. Onsite Search engine optimisation functions on optimizing the site’s contents by incorporating the best keyword densities that will boost the webpage’s ranking.

The website code can also be optimised for a quick and effective internet search engine spiders processing. Professional Search engine optimisation suppliers are well equipped with the right tools to evaluate the business website for a suitable customized Search engine optimization strategy that’s poised to enhance its presence on the web.

Here are 5 best techniques for SEO strategy that you continuously need to focus on to rank your website on search engines.

1. Focus On Keyword Research

You need to know that your page will only be going to rank if you are going to use the correct word or phrases that are actually getting searched by people. Many Bloggers don’t focus on this particular thing and hence get their website rank low on search engines.

Keyword optimization not just comprises a use of word or phrase, but also includes a set of secondary keywords. So to intend it, you need to search for a primary keyword which is also known as the Focus Keyword. And search for the secondary keyword which will be going to implement in your article.

To search best keywords, you can use some tools like:

  • Google Keyword Planner
  • Ahrefs
  • SEMrush
  • KWfinder

2. Create Easily Accessible/Crawlable URLs

So you want the google bots spider to easily crawl your web page without any hassle than be sure to create accessible URL. To understand this you need to create a good user-friendly article.

If you’re using images, videos or podcast than be sure that it will be in a way that they can easily be able to put it on their web index. This is something crucial, and without it, none of the things really matters.

3. Do Relevant SERP Investigation

SEO expert Gaetano says, if you want to see where you’re lacking in content, then do some Search engine investigation, means perform the search query on google.

Search your topic on google and see what queries does google shows you back. Try to figure out whether your content is relevant to the queries what google shows you back. If not, then try to fix those holes and take over that ranking position. This is one of the best SEO strategy told by an SEO Expert.

4. Publish Captivating Title Tags And Meta Description

Google still focus on meta description. I know sometimes they don’t. But, there’s a high percentage of time when Google uses meta description to show the actual result. There’s even a higher percent when title tag is used. The snippet is something very crucial to your SEO efforts because it will determine how Google will be going to show your page.

The snippet should be attractive and compelling, containing the focus keyword. Use words and phrases that people are really searching for. If you will master this technique, you’ll surely be going to win.

5. Optimize Page Speed

Writing an SEO optimized user-friendly article is not that enough. You also need to focus on page speed. Page speed plays an important role in Search Engine Optimization. Doesn’t matter whether your article is fully SEO Optimized, google rank down those web pages who takes a lot of time to load.

Think according to the user perspective. Suppose you’re searching for Best Digital Marketing Company and visited one of the websites. That particular web page takes a lot of time to load. Surely, you’ll get back and search for another website.This is the point where many bloggers and webmasters lack.

To give the best user experience, continuously optimize your website for better user experience.


SEO is a very vast subject. One can never gasp up the complete knowledge of SEO. But by focusing on all the 5 SEO strategy written above one can easily get rank on search engines.

At last, if you find this article useful then please do comment and share. Looking forward to your contribution and always feel free to look through our website.

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About Divya Singh Advanced   SEO Expert

46 connections, 0 recommendations, 112 honor points.
Joined APSense since, March 27th, 2018, From Lucknow, India.

Created on Apr 11th 2018 04:35. Viewed 528 times.


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