Articles

The 5 Marketing Fundamental Skills that You need to Build your Business

by Olufolake Stephen Adams Business/Marketing Consultant
Hi there,
How are you today? Today i have something very important to share with you that i have been using to build my business for the past 16 years of offline business and they do work.

once you know these skills and you build it, it will soar sales for you that you have never seen before.

i have tested these skills on the field myself in my marketing career of 16 years and they have never disappointed me.

it is what i have used to generate sales and leads till date and are still growing both offline and online.

Building these skills are very essential to the survival of your business and its growth.

This is your ONLY  way to make even against the competition around and the change of Jobs that are going on now.

Mark Ford, one of my mentors said,'You can’t possibly know what functional skills will be most valuable in the future. But  I know this because there are fundamental skills that will help you build wealth regardless of what career path you choose'.

Based on the above, things are rapidly changing and if you still want to be relevant to make your money in the business world, then you need these skills.

what are these skills?

  1. The Skill of Salesmanship: This is the cutting edge. Every business can only grow via the ability to sell and to sell well, you must determine the following:

a. The most cost-effective way of attracting customers.

b. The best way to keep those customers buying.

c. Knowing what to sell.

d. Creating valuable products.

e. Good and quality customer experience.

f. Affordable prices of products.

g. Ability to persuade.... just to mention a few.

Building your skill in this area will create an influx of money towards your direction all the time.

2. The Skill of Marketing: i cannot emphasize this enough. Just marketing your products is not the ideal thing. YOU MUST HAVE THE SKILL THAT MAKES YOU A SUCCESSFUL MARKETER. This is the real reason you need to get the knowledge that makes for a successful marketing career and to do this, you need to read and update yourself on what marketing is all about and what it entails. How do you know all these that can help? These marketing collections will help

These marketing collections will show explicitly what marketing is all about and how to maneuver yourself around the marketing industry and be successful.

3. The Skill of Creating Saleable Ideas: ideas are great, but they are not profiting, if they are NOT creative in nature. Not all ideas sell, but the most profound is the ones that has the ability to generate desired results and to do this, it requires building your mental prowess. This affords you the opportunity to tap into the vastness of your resources through information. That is why it is said THAT INFORMED MEN ARE CURRENT AND SUCCESSFUL MEN. if you are not updated, you will be left behind.

Creative ideas are born in the place of meditation and meditation is an act of the mind. These two powerful mind building books will assist you and you will be on your way to achieve this skill.

Remember that you can't sell knowledge, you sell skill. Knowledge is not marketable. it is a function of tactics, the strategies you engage in handling your business. A bachelor's degree in computer science does not give you a job.It is your expertise on the system that does. Build your mind to give you a creative saleable ideas today. The aforementioned books will help you.

4. The Skill of Buying Right: Being shrewd is an asset in business. Knowing and buying at a good price is a saving money profit.

Investors understand this very much.

You need to build this skill as it is a cost effective saving tactic to you.

This is also the advanced skill of negotiation to achieve a favourable price. This is the key of wealth builders. You need to build that skill if getting rich is your ideal.

5. The Skill of Managing Profits: This is developing an eye for detail and a knowledge of pricing.

A good marketer needs to understand the importance of keeping a sales report or a marketing sheet.

i can't emphasize this enough.This sheet enables you to understand and evaluate your progress and how successful your methods of operation has been.

Not owning a marketing sheet is like going to school without your writing materials.

So how can you own one? it is simple.

You can create a Microsoft excel, a journal or a book keeping a booklet. it all depend on what you want your marketing sheet to be. It can even be a spreadsheet as long as it can serve that purpose.

To know more about this marketing sheet and what it offers, get the book here: it will show you all the steps to both generate sales and own a marketing  sheet.
You must if generating sales is your thing

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About Olufolake Stephen Adams Senior   Business/Marketing Consultant

75 connections, 3 recommendations, 575 honor points.
Joined APSense since, December 27th, 2016, From Ibadan, Nigeria.

Created on Dec 31st 1969 18:00. Viewed 0 times.

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