Articles

Social Media For Business

by Luv S. Sr.Content & Social Media Writer

Social media marketing is no more a new term in marketing. People know a lot about it but things which are important to know is how to use it effectively in order to enhance brand awareness and conversions.


Here are few simple things to keep in mind while doing social media marketing effectively:


  • Use Local Videos and Images

  • Feature Success Stories of Your happy Client & Customers.

  • Display your work culture, objectives and day to day challenges your employee deal with.

  • Posting Videos Of trending topics relevant to your business.

  • Posting tips and tricks relevant to your business.

  • Run A Contest


  1. Use Local Videos and Images


It’s a good idea to have a Facebook video strategy for your local business because local videos and images get more visibility and reach in the news feed.


Local images and videos are also very shareable. If your business doesn’t have regular images to post, take pictures occasionally when you’re out and about in your town to share in the future.


When your local clients recognize the area, they’re more likely to visit your page and your business.


  1. Feature Success Stories of Your happy Client & Customers.


Share photos of happy clients and customers on your Facebook business page. Encourage people to tag themselves in your photos.


Also, thank your client and customers from time to time. Post an image and tell your community how much you appreciate them.


When you have a post such as a photograph that people can easily like, you increase your chances of being seen by those people in the future, because they have already interacted with your page.


  1. Display your work culture, objectives and day to day challenges your employee deal with.


Let people know what is your work culture. What are the things driving your company? Your business principles, values, and working process. It makes things transparent and easy to understand for clients and customers. All these things together generate interest and faith for your brand among people.


  1. Posting Videos Of trending topics relevant to your business.


You can put interesting videos related to your business. Remember in digital marketing visual appeal matters the most so in order to generate buzz about your brand, videos bring a lot of attention. People would love to see videos which can entertain them as well as provide some useful information which will compel them to do business with you.


  1. Posting tips and tricks relevant to your business.


Apart from posting videos, you can also boost your brand awareness by posting tips, tricks, and tactics related to your business process. Try to put quotes in images as visual appeal generates interest among clients and customers. You can post graphics, infographics etc. in order to grab the attention.


  1. Run A Contest


A well-crafted social media contest can leverage the strengths of social media (audience size, interconnectedness, a desire for brand interaction) to generate real value for your business.


Running a contest inspires your clients and customers to make the first move, reach out and interact with your brand.


Running a contest can also be an excellent form of lead generation in a time where most customers are sick of old-fashioned advertising strategies. If you able to convince users that they’re getting a reward for giving you their email address, they’re much more likely to comply.



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About Luv S. Advanced   Sr.Content & Social Media Writer

74 connections, 4 recommendations, 269 honor points.
Joined APSense since, December 1st, 2017, From Noida, India.

Created on Feb 5th 2018 22:37. Viewed 216 times.

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