Social Commerce and Android App: A New EcoSystem

by JONATHAN PAUL Jonathan Paul working at PHPProgrammers, a leading

Nowadays, the most trending business is called social commerce and with the help of Android app development, it already makes a buzz in the market. Need to know what and how? Just read through this article and get in detail discussions for your future reference.

Social commerce is when social media platforms are used to make a more personalised and targeted in-app experience shopping experience for customers. In a simple word, it brings eCommerce functionality directly into the social media platform.

Importance of social media in mobile app development:

Social media is a place where content goes viral and makes it easy for users to share and recommend the business or brand through social media sharing. Therefore these channels play a very important role in word-of-mouth marketing of many eCommerce businesses.

Today, social media plays a major role in customer relations, marketing, and customer care. Here given valuable reasons why most companies are investing in social media integrated Android app development practices.

Connectivity: To enhance connectivity with potential android app users, you should need to integrate social media channels with your app. Keep in mind that here locations and religions aren’t a barrier for communications as a business can connect with anyone from any place globally. This also helps app users to learn and share ideas about the business android app on a real-time basis as well.

Amplified brand awareness: Only creating a feature-rich app doesn’t guarantee success because the app is also a brand that needs the right market to succeed. In that case, social media will help the business in creating awareness for their app aimed at getting it across to the right audience.

Better customer satisfaction: To network and communicate with the app using the business need to deploy the app activity in social media rightly. This practice helps them to humanise the brand and at the same time reach a huge audience as well. Many top eCommerce companies use social media to drive customer satisfaction.

A large audience of potential app users: Over 1 billion people use various social media platforms daily. Android app integrated with social media integration helps the business to reach the right audience for their app. That's the reason why social media has become a part of android app development for many top companies.

Hope above given reasons is enough to convey why social media integration has created a massive impact on the eCommerce industry as well Android app industry. Now we are going to discuss what kind of business benefits are related to social media integration.

Below are given some business benefits of social commerce:

Consistent Audience Growth: Thousands of new users are joining every day or getting connecting with social media and the surprising fact is that millions are active on it as well. To reach and sell to its target customer audience is one of the most important considerations for any business and thus their followings are continuously growing and accessible which leads to revenue generation as well.

More Authentic Engagement Traffic: Social media integration or Social commerce encourage people to connect with a business through two-way communication such it allows customers to not only engage with your business, but it also allows them to use social media as an efficient customer service channel. So when you develop an android app for a particular reason, it surely solves the issue as you commit earlier.

Customer Loyalty and Retention: When businesses are aiming to sell and promote their products or services and they are also aiming to build good relationships with people; they must need to integrate with social media channels. And building and maintaining healthy relationships can deepen trust and loyalty which also helps to retain old customers as well.

Conclusion:

Social commerce makes it easy to measure and evaluate performances and also, most social media posts allow for measurement of traffic to your website through website click counts. So the objective business decides upon should be kept in line with company key performance indicators (KPIs). For more, you have to discuss it with any recognise Android app development company in Australia and they will help you to get the ultimate result-driven Social Commerce Android app solution.

Jonathan Paul, indulging himself into Android app development, he is already gained immense knowledge. And right now he is working with Vision and Solutions, a leading Android app development company in Australia, delivers top-notch quality and out-of-the-box Android app for social commerce for years.