Selling Seafood On Large-Scale

by Nancy Lee Marketeer

When considering selling seafood on wholesale scale, just knowing your fish and crab species isn’t enough. While such knowledge is undoubtedly a decisive factor in your success, it’s not the only one.

As wholesale seafood suppliers, there are some fundamentals and regulations that must be adhered to.

Establish your credibility

To embark on this journey the first step is to establish your credibility and fulfill any obligations necessary. This may be done so by either obtaining a license (if mandatory) or obtaining certifications.

Following our own rule, we have successfully procured the HACCP and ISO 9001 certification which are a proof of our quality.

Get the appropriate storage facility and delivery equipments

On such a large level, industrial refrigeration system and other machinery is required. If you intend to include processing as a part of your business too, then you will need to obtain the appropriate processing system. So is with your delivery trucks – equip them accordingly.

Cleanliness and sanitization is another important thing to be kept in mind. Adequate drainage system will ensure all the waste is disposed off as soon as possible and no contamination occurs.

Here at IFI Foods, we are equipped with state of art technology imported from various countries. You can find out more about us on the site. 

Get hold of suppliers

There are a host of options at this point. You could directly obtain your seafood from the local fishermen – as we do – or capture it yourself and then bring it to the plant. Another option is to buy the processed product from the factory and act as a distributor to your clients.

All the while wherever you get the seafood from, make sure all the necessary sanitation procedures are followed.

Get hold of clients  

Potential clients could be eateries, grocery stores, other seafood markets, street vendors etc.

To line up your customers, it would be a great idea to promote and advertise yourself.

Having a website will prove to be beneficial; your customers can find you easily and you can reach a wider audience.

Update the website page regularly, adding information such as any fish species that were out of stock recently are back again or any other information you think is necessary.

Providing all this information will develop credibility and a relationship of trust between you and your client.

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Created on Feb 5th 2018 23:39. Viewed 463 times.

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