Responsive Web Design – an Emerging Design Trend for 2013

by Morgan P. Online marketing

Responsive web design is by far one of the most emerging and discussed topic in the web design community. It is meant to define a similar visual representation of a web page and to facilitate web browsing across a broad range of screen sizes.

So, what actually responsive web design is?

It is the design that fits ideally and looks accordingly on a wide range of screen resolutions (from desktop computers to laptops, tablets, smartphones, etc.). The content of the responsive layout is adjusted, rearranged and resized according to specific resolutions. It offers a great user experience of a web page on every screen size, providing “one website for many screens”.

Where it came from?

Responsive web design became very prominent when the mobile devices market and mobile web browsing met a tremendous popularity. The use of Internet is shifting fast to mobile devices, consequently websites are accessed via a lot more screen resolutions than before. According to recent statistics mobile browser usage increased to 14,55 % of all web activity, it is expected that in 2013 tablets will outsell notebooks for the first time ever and the total number of smartphones in use is 1,03 billion (Impressive, isn’t it? It’s around 15 % of World’s population). It is just a matter of time when mobile activity on web will surpass desktop Internet usage. Responsive design is the future of web browsing as users are switching to mobile environment and publishers are willing to reach their audience across all possible devices.

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