Oral Care Industry Trends and Key Players Report
by Susan Hill Business ConsultantThe global oral care
market size
is anticipated to reach USD 40.9 billion by 2025, according to a new report by
Grand View Research, Inc., exhibiting a 5.0% CAGR during the forecast period.
Growing awareness among people regarding oral hygiene and increasing incidence
of dental caries has led to market growth.
Rising awareness about dental hygiene, in both
developed as well as developing regions, can be attributed to various awareness
programs initiated by major players. For instance, in 2015, Oral-B and Crest
partnered with the Hispanic Dental Association to improve access to oral care
education among Hispanics in U.S.
Growing incidence of dental caries is also
accelerating product demand. Children in particular, are more prone to dental
caries due to unhealthy food habits. On the other hand, geriatric population is
more prone to a number of oral diseases, which further propels the market.
New product development is another significant
factor influencing the market. Recent innovations, such as powered
toothbrushes, have revolutionized the market. Availability of different dental
accessories is also contributing to market growth.
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Further key findings from the study suggest:
- In 2017, the toothpaste segment dominated the market on the basis of
product; it is, however, projected to lose market share by 2025
- The toothbrush segment is expected to show lucrative growth over the
forecast period and emerge as the dominant segment by 2025. This can be
attributed to availability of a wide range of innovative designs, such as electric and
battery-powered toothbrushes
- The denture products segment is anticipated to witness significant
growth over the forecast period thanks to high demand for related products
such as adhesive creams and cleaners
- Asia Pacific held the largest market share in 2017 and is also
expected to exhibit the fastest growth over the forecast period. This is
due to rising awareness about oral health among people, especially in
developing countries such as India
- Europe is the second largest market and is driven by rising
geriatric population and high prevalence of tooth decay
- Some of the key players are Procter & Gamble Company; Johnson
& Johnson Consumer, Inc.; Colgate-Palmolive; GlaxoSmithKline; Church
& Dwight Co., Inc.; Dr. Fresh, LLC; Dentaid; Lion Corporation; and
Sunstar Suisse S.A.
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full research report on global oral care market:
www.grandviewresearch.com/industry-analysis/oral-care-market
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Created on Jan 9th 2020 02:34. Viewed 368 times.