Must know Custom Business Logo Design tips for small business owners

by Pixels Logo Design KSA Best Custom Logo Design Services KSA

Your logo can either make your business or break it. It is the very first thing the customer sees about your brand and judge before making a purchase decision. This is the reason your logo has to be perfect. It is all in one, your first customer representative, salesperson, brand builder and marketer.

 

The must know custom business logo design tips are as follows:

 

Learn logo design:

You may find logo designing easy at first but soon you will learn how difficult it is. When brainstorming your logo, it is important to learn the basic rules of designing.

Logos can be understated, bold, practical or distinctive. The logo has to be simple, enduring and memorable. Overdoing the logo will make it hard for the consumer to understand the logic behind it.

 

 

Establish your own design process:

Whether the custom business logo design is designed by yourself or by the designer, it is always important to know the process. That way you will be able to design the best logo. Therefore, it is essential to design the whole process by yourself, or a graphic designer or an internal team member.

 

·     Design a brief

·         Conduct an interview with the client to take notes

·         Do research on the industry and history of the company

·         Review other companies’ logos, which are similar to the brand you are dealing with

·         Make sketches of potential logo designs

This process is a general designing process. Every company should design their own process, according to their needs.

 

Avoid any major clichés:

Your logo should not be a cliché or a contradiction with other brands. You need to get creative with your logo design. Make sure to understand the message you are trying to convey. You should not just follow the crowd but find numerous ways for the custom business logo design to be more understandable and communicative.

 

Bury yourself in your brand:

You need to truly understand the value your company delivers to the end-consumers, in designing the logo. Get yourself immersed in the brand of your company. Research on what makes your brand unique and the reasons for the customers to come back.  You should get to know your business as if this is the first time you are meeting it. Then only, you will be able to create a custom business logo design.

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Created on Jan 19th 2018 03:44. Viewed 1,072 times.

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