Latest Trends In Graphics Design And Animation

by Bhanvi Kumari All in one business management software

Graphics and animation allows you to tell the same story in many different ways. The artist not bounded by real life footage, or in fact, reality at all can unleash his creativity and potential to the full. Ever evolving technology has revolutionized the world of graphics and animation. From the low-tech days of flipbooks and black and white celluloid animation, we have come a long way now dabbling in Adobe after Effects and Cinema 4D.

We may have come a long way but there are certain techniques that will never cease to charm us. Between the oldies (but goodies) trends to the latest technological wonders in graphics and animation, we throw some light on the latest trends in graphic design and animation.

Kinetic Typography:

As designers, you are expected to abide to certain rules and regulations all within the realms of creativity. First and foremost stock photos are a big no-no and the mere thought of resizing an image without holding down the ‘Shift’ is cringe worthy. Text also have to abide by certain rules. We are taught by conservatives never to stretch or distort letters. In fact, typography is pretty much the holy grail of graphic design. However, sometimes it makes sense to push the envelope and break certain rules along the way. It seems currently typography in motion graphics is hell bent on breaking boundaries. It is fast becoming a trend with more and more designers crossing the boundaries of animated typography – stretching, twisting, pixelating and morphing text here and there.

Broken Text:

Another significant development in typography is the introduction of broken text. You can be forgiven for questioning that it is not a new trend, but designers these days are taking it to an all new level. Words are played around with in various ways – they can be made to appear one by one, placed at different levels, or the letters themselves can be deconstructed and spread out across the screen. Another noteworthy trend in the world of text in design is large, dominant typography. This type of typography is increasingly being used in websites across the world for the simple reason it gives brands and designers the freedom to make a bold statement and efficiently state what they or their products stand for.

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