Key Pointers to Know before Going for the m-commerce Transition

by JONATHAN PAUL Jonathan Paul working at PHPProgrammers, a leading

This article helps readers to list out the various things that they need to consider before developing an eCommerce mobile app.

With the gradual passage of time, the number of smartphone users is surpassing the number of computer users. This has certainly widened the area of opportunities for retailers penetrating in the m-Commerce space. Having these in mind, the world of online trade is experiencing a paradigm shift from eCommerce to m-Commerce as this transition will lead the industry to significant growth including:

The shopping experience will become much more convenient.
The cart abandonment rates will decrease as m-Commerce apps will offer a simpler and faster checkout.
The business sales will increase as it will achieve more exposure to a great number of mobile shoppers.
Mobile apps offer 24/7 availability to online shoppers.
By availing the mobile route, businesses will be able to connect better with customers and generate long-term loyalty.
m-Commerce delivers a high-end personalised shopping experience along with push notification texts, deals and takeaways.
Mobile apps can be easily integrated with social media thereby, facilitating wider online reach for the business.

Now, before you think of taking the route to build a mobile app for your eCommerce business, it is important to know the stringent guidelines for making utmost advantage of this transition.

Building an App that Delivers a Rich Intuitive User Experience

Delivering a rich shopping experience to mobile shoppers is the key priority of every other m-Commerce retailer. Features and functionalities like smooth navigation, appealing user interface, hassle-free checkout, instant loading speed, personalised push notifications and live chat support are some of the incredible features to include in your app for making it stand apart.

Selecting a Mobile-compatible Online Store Platform

It is crucial to select a robust eCommerce platform which, is mobile compatible. While considering some of the options, Magento is the most powerful to look for as it hosts an array of high-end features. Apart from being mobile-friendly, this platform binds up a set of trendy eCommerce features like inventory management, user dashboards, shipping module integration and much more. Thus, Magento eCommerce development is undoubtedly a sound choice for taking the m-Commerce shift.

Gearing up the Potential of Tech Innovation

M-Commerce is becoming a highly competitive landscape having millions of applications penetrating on Google Play and the App Store. Thus, offering some value addition to customers has become essential for businesses to succeed in the competition. Frontrunning technical innovations like VR, AR, geo-targeting and QR codes will make your eCommerce app unique by delivering an ultimate splendid online shopping experience.

Mobile apps have become a highly propitious financial asset for businesses. However, a one-size-fits solution might not be ideal to cater the needs of every business. Thus, it is important to seek assistance of professionalised support to ensure that you take the right route for m-Commerce success.

Jonathan Paul is a talented professional of PHPProgrammers, a leading Magento eCommerce development company in Australia who is greatly skilled in developing spearheading eCommerce applications.