International Trading Business
by Mia J. If you have any questions related to your online aThe aim of the three years plan is to
introduce my international trading business that named JN pty ltd, a company
that imports frozen seafood from Vietnam and New Zealand to China. The main
business opportunities are the low cost of Vietnam and the unique sea resources
of New Zealand. The way of measuring marketing demand assumption would be
launch early but small and approach managers of restaurant and buffet and ask
about what kind of production they need.To maintain competitive advantage, i
decide to use differentiation and low cost leadership. Differentiation can be
achieved as green mussels are only confined to the coast of New Zealand,that is
different from other seafood. Low cost leadership can be achieved by bulk
buying from Vietnam. I decide to lower the price in the first year to gain more
market share and develop customer’s loyalty. In the second year, i will try to
increase the price by up to 5 per cent. JN pty ltd will advance the operational
strategies through functional organization, staff reward system. Also, the
financial report will be provided in the end of the report.
Demographics in shanghai , China
There are two reasons that i choose to
build company in shanghai. First ,shanghai is close to jiangsu province and
zhejiang province. The total population in these three province come up to 160
million and CPI is the highest in China.Every individual could be my potential
customer. Second, Shanghai port overtook the port of Singapore to become the
world’s largest busiest container port. This could help to sharply decrease the
transport cost.
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Created on Dec 20th 2018 04:18. Viewed 420 times.