In 2022, there will be many challenges in digital marketing

But here are some things you may not know:

1. 2021 was a year of disruptions and innovations, with businesses adapting and establishing digital marketing functions to boost their sales. However, digital marketing in 2022 will come with its own share of challenges that will define and revamp the demand generation strategies of b2b businesses.

2. There's no shortage of ways to use social media for marketing purposes: companies can use it as a tool for customer engagement or even as an alternative form of advertising. But there are still some risks involved: social media platforms are constantly changing, which means that any business relying on them will have to adapt quickly if they want to stay competitive.

3. While social media might be fun for some people, others find it distracting or unproductive; for those people, there are other options like email marketing campaigns instead! Email marketing has been around for decades but has only recently become more accessible thanks to advances in technology like artificial intelligence and machine learning algorithms that can help automate.