5 SEO activities to correct the bounce rate of your websiteby Mitesh Singhal Singhal Industries Private Limited
A website with healthy SEO is always beneficial for the global reach of your organization. The bounce rate is considered a very significant means to measure the digital performance of your website on the web. Bounce rate meaning is a single-page session divided by all page sessions. Also, it is the measurement tactic to decide how much time do visitors stay on your website.
A few highlights you need to know how to reduce bounce rate:
1- Optimized Page Load time
So many digital marketing companies assume when the bounce rate of the website is high, the issue lies with the page content- When however a serious problem arises when the user has a chance to read a page at all. It is especially true for mobile sites.
Before thinking about the content of pages, just incur that your visitors can see them within a reasonable amount of time.
2- Be smart enough about the accessibility of your content
Even if the information in the content is incredibly valuable, and comes with exceptional uniqueness, the readers will find it less interesting if it is not in good formatting. Formatting blogs making it interesting and easy to read the content increases the chances of readers to engage, thus it will reduce the bounce rate.
For interactive post-
- Use headers appropriately
- Incorporate subheadings on a frequent basis
- Embellish the post with beautiful images
- List some ideas in bullets
3- Use Sidebar Widgets And Promotions Sparingly
You can highlight the most relevant content from your sidebar as a result to provide the reader an additional value. Also, including a few signs of trust, or awards on the sidebar coming from reputed sources will give an additional advantage when it comes to increasing the timing of users on the blog page.
4- Cross-Reference bounce rate with Time On-Site
Another effective way to reduce the bounce rate is to keep tracking the bounce rate after certain time intervals. It might be daily, quarterly or weekly depending upon your work preferences and suitability. If your website metrics showcase decent time, still blog posts show a high bounce rate, it means you need improvement in content. At the same time, if your bounce rate is high, and time of activeness on your website is low, your visitors are not getting the matter of their general sense and choice.
5- Optimize For Mobile
The number of users accessing websites through mobile devices is fastly increasing year by year. And failing to optimize your website to fit on the mobile screen will be considered as a big failure in reducing the bounce rates. Before starting working on SEO, especially reducing the bounce rates, you need to create an SEO friendly website.
Your website optimized about the bounce rate conveys a great message to SEO needs. This article describes some smart SEO activities to correct your bounce rate.
Created on Jul 23rd 2020 05:45. Viewed 334 times.