How to Increase Website Traffic: Step By Step Guide For Growth
by Robin Belly Digital Marketing Agency | SEOIn the highly competitive world of digital marketing, marketers
spend a lot of money trying to launch their website through a strong
advertising campaign. Creating a website is something that gives marketers a
boost in their marketing business. This is the reason why marketers build a
website for their business. However, building a website is just the beginning.
All the efforts put into setting it up to increase website traffic.
Furthermore,
getting traffic to your website adds growth that takes you to a higher level.
But the right step is what makes your website rank high in the Search Engine
Result Page (SERP). So when your website is shown on top of the page of Google,
it will automatically increase the traffic of your website. To get more traffic
to your site or to reach on the top you need to follow some step-by-step guide
that I am going to highlight.
So
let’s start and go through each step, one at a time.
Step By Step Guide
To Increase Website Traffic.
1. Define Your
Object
Ask
yourself first why you want people to visit your site? Do you want to generate
more leads? Or hoping to increase more sales? So before you get the right
traffic, you need to get the right goal or object for your website. Goals such
as target audience, where people spend their time online (email, Facebook,
etc.) will help you find out the object for your website.
2. Examine Your
Daily Statistic
After
knowing your traffic goals, you need to know and measure your current traffic
statistics. If you don’t track how many people are currently visiting your
site, you won’t be able to know how much significant progress you are making.
Through Google Analytics, you can measure website traffic, people who visit
your site, what pages they visit, how long they stay, where they’re coming
from, etc.
3. Upgrade Your Site
Content
After
examining your daily statics you need to upgrade your site content. This will
happen only when you improve the quality of your content. You can improve your
headlines, improve photos, links, add stories, create list posts, use powerful
words, ask quality questions, etc. If you want to increase the traffic of your
website then you have to follow this effective process.
4. Utilize Social
Media Approach
It’s
known to all that social media is the effective, simplest, cheapest ways to
increase the traffic of your website. On social media, you already have an
audience so now you just need to add links to your social media profile,
optimize your sharing for each platform (Instagram for all images, Twitter is
limited to 140 characters, Facebook is a hybrid, and YouTube is all about
videos). Try to use each platform to update your status to get more traffic to
your website.
5. Create an
Outreach Strategy
If
you want to increase the traffic of your website, then connect with an
influencer. By doing so you may be able to get them to share what you have
created with their audience. So when you reach out to your audiences, just keep
a few things in mind. For example, be respectful to them and their time, frame
everything with gratitude, etc. This will add value to your content and fetch
more traffic.
6. Regenerate Your
Content
Publishing
one thing on your site doesn’t mean you utilize it again in another form. You can
use one content in multiple ways. For example, you can combine blog post into
an eBook, you can create how-to-guide, turn them into a series of videos, share
posts on Facebook groups, etc. So don’t let a single piece of content go to
waste. Regenerate it in many different forms.
7. Construct Your
Email List
Finally,
constructing Emails is one of the best ways to constantly drive traffic to your
site. Email allows you to connect with people in a more personal, one-to-one
basis. To erect an email list you need some type of email marketing services
such as Active Campaign, SendInBlue, Mail chimp, Aweber, etc. These services
will allow you to build a concrete and grasping email list that will help you
increase your website traffic.
A final account!
For
any business or marketers, driving website traffic is what concerns them the
most. And the most important factor in getting quality traffic is creating
constantly great content. Don’t worry about the content, if your content is not
good then it doesn’t matter. You only need to produce great stuff to stand out
in the crowd. So try to implement all the above 7 steps to enhance the traffic
to your site.
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Created on Jul 9th 2020 13:06. Viewed 488 times.