How link building and link exchange improves your search engine rating: Elapages.com
by Marc T. Romero Business Consultant, MarketingSearch Engine Optimization (SEO)
is that discipline in website design concerned with ensuring that the websites
receive high rankings in the free search pages and thus get displayed often and
high up the list.
There
are many ways that this works and the Google and Yahoo search engines have
different algorithms. The common and easiest way is to continually have new
content on the website so that the spider bots re-index that site often. Google
do not advertize their Algorithm so when it changes, as it does about twice a
year, the SEO companies have to scramble to find out what has changed and
adjust their techniques accordingly.
But
an important element to SEO and the way that the search engines rank pages are
the number of relevant links to that page that exist. Link building is a
tedious and pains taking task. But if one wants a secure position on the search
engine popularity stakes it is an essential occupation.
There
are many ways to build links and each one has to be done individually unless
you join a link farm. It is advised that link farms are in fact regarded as
"Black Hat" and may well result in you losing rating instead of
improving your position.
Here are a few positive way of
link building.
1. Link Exchange.
There are many website out there which are in a similar position to you. They
want links and are happy to list your link on their site if you list theirs on
your own. There are dangers that must be taken into account here. The Search
engines rate not only the quantity of the links but also the quality and
relevance. So if your website is selling printer ink cartridges and shipping
nationwide all links to IT websites that have printers, computers and
peripherals are highly relevant and earn good marks. The second point is that
the Search engines like links form highly rated companies. It is therefore
important to check out the companies you wish to exchange links with and if
they are poorly rated it is worth taking a view first.
2. Online Directory.
There are a number of these that categorize and list many businesses and have
back links to them. The dangers of relevance and quality apply here. Choose the
best and powerful directory like Elapages.com
for your quality backlinks.
3. Build your own lists.
Creating "10 Easy ways to" is a kind of list that gets many hits and
have a "Link to this site" available for visitors to download while
accepting uploads.
4. Become an Expert.
A well ordered website with relevant accurate information clearly explained and
easily understood is bound to attract links
5. Trade articles & Blogs.
If you can get articles published on other websites linking to you in return
for you publishing their articles your score will automatically increase.
Writing
fresh content is very important for SEO but having a well built and link
program will greatly enhance your search engine ranking.
Elapages
#1 top Business Directory website offering Free Business Listings to all
businesses in United States. Advertise free in all US States with Elapages.
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your business and improve your rankings. Get high quality backlinks and improve
your search engine rankings by listing your site in the Elapages Directory.
Turn active local searchers into leads or customers by just being there when
they are looking for you!
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wait for the competition. Claim your listing today
Visit
http://elapages.com/
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Created on Dec 31st 1969 18:00. Viewed 0 times.