How Is AI Going To Change The Web Development In 2020? (Answered)

What is that one revolutionary technology that has been changing the technology landscape since it emerged?

Yes, you guessed right, it’s artificial intelligence, a.k.a AI. 

AI has been the talk of the town for a while now, and for good reason. In fact, it has become so popular that almost 77% of smart devices are already making use of at least one AI feature. This kind of popularity is a strong indicator that AI is soon going to change everything about the mobile app and website development. 

Speaking of web development, whether you are planning on developing a website anytime soon, you should consider including AI technology, because believe us or not, AI is going to change the web development in some major ways. How you ask? Well, in that case, let us tell you how AI will affect web development. 

• Speeding Up The Development Process

AI/ML is going to speed up the development process in the coming year. With the help of AI-based testing and AI integration with IDEs (integrated development environment), the developers can improve coding, editing, creating features and on later stage debugging them. With AI, the developers will be able to easily identify vulnerability and also get automatic suggestions based on coding best practices. 

Not only coding but with AI/ML application in testing is improving the analysis of websites before they are deployed. Artificial intelligence is also being used to decrease hard coding for website development, reducing vulnerabilities. 

• Better Personalization

This is the age of personalization, and AI is the ultimate weapon for it. Users today demand a website that can be personalized according to their own requirements, and it’s not just about the responsiveness of the site. A personalized content delivery system is important to keep the users hooked onto your site and AI is helping with that. 

AI analyzes a user’s online behavior and customizes the kind of content that is shown to them. The high level of personalization one can get from AI application on the website building is going to change the web development landscape completely. And that’s why you are going to find almost all web development companies in the USA and around the world using AI to analyze user data. 

• Chatbot Integration

Chatbots are improving thanks to AI integration. While older versions of chatbots used pre-programmed conversation path, today chatbots are using Natural Language Processing models. These newer models simulate realistic conversations and adapt to the user’s language and dialect very easily. 

The user now wants 24/7 customer support and chatbots have become the best way of providing them with exactly that. AI-based chatbots are capable of having intelligent conversations and help the customer with whatever they might need. With AI integrated chatbots, websites can improve communication with their site visitors. 

• Design Improvements

The use of AI integrated design tools is going to become a standard practice in the coming year. With tools like Wix, developers can use AI to identify the latest web design trends and integrate them with your new website. Whether you are designing a new website or redesigning an old one, these AI integrated design tools can help you a lot to develop and design a useful and aesthetically pleasing website. 

The one problem, however, is the fact that using ADI can lead to your website being a uniform site, similar to many others online. To prevent this from happening, you can use AI design tools as the basic design template and then add your own customization to it to improve and personalize the design for your website design and development project.  

• AI/ML Models In Analytics 

AI/ML models have vastly helped in the data analytics sector of website development and it is evident in how much web development has changed over the years. The efficiency of using artificial intelligence to analyze the vast amount of data and getting detailed insight can help the developers to build the perfect website every time. 

Using AI, you can track user interaction with your web pages and see for yourself where they are stumbling around a bit. Once you have collected and analyzed that data, you can make changes to your UX/UI design accordingly without any hesitation and improve user experience. 

Another use case for AI in data analysis would be used to enhance security. The UEBA model (User and Entity Behavior Analytics) analyzes the user to system interaction and creates a basic guideline for normal user behavior. Any time this guideline is violated by any kind of user behavior, it is tracked to identify the security breach and take action accordingly. 

Ask anyone and they will admit how much AI has changed the development scenarios in the real world. The application of AI has improved almost every sector of building a website, from frontend to backend development. With that in mind, as you set on to develop a website for your business, make sure to include AI in your website development process.