Articles

How Airport Advertising will take your business to the next level?

by TDI India TDI : Premium Transit and Digital Advertising Expe

Modern international airports are a true example of the places boasting a perfect combination of global connectivity, technology, engineering, and commerce. The opportunities explored as a result of this combination benefit both the passengers and businesses. The former will find right service for their advertising needs and the latter can potentially get good number of leads.  

Common threads followed by advertisers for channelizing revenue generating opportunities

Airport Advertising offers countless opportunities to popularize the brand among the prospective clients. The list briefed below highlights common channels used by the advertisers -

·         Backlit displays- They include use of large posters which are lit up in order to attract the passersby/audience. Backlit displays pop out for the people walking by.

·         Banners - Banners offer the benefits of roadside billboards. The downside is that they demand large amount of space, but they are highly effective option of advertising.

·         Clings and wraps – Clings and wraps can be applied to any surface such as ceilings, columns, walls, floors, and others.  

·         Digital gadgets like TV, Tablets, etc. – The fact can’t be denied that Digital advertisements can potentially attract huge number of eyeballs. Interactive experiences or moving graphics are highly effective, indeed.

·         Posters on shelters/benches – Not all, but some of the airports allow advertisers to use tram shelters and benches to advertise on them either with wraps or posters.

Criteria of choosing the right location for airport advertisement

The location of advertisement is selected on the basis of targets set by the agencies and aim of the businesses. The agencies shortlist the major airports used by majority of prospective audiences. Obviously, there is huge number of options in the big cities.

In case of remote areas the advertisers carry their campaigns at the regional airports. In a nutshell, the aim is to reach out to the target audience anyhow and popularize the brand among huge number of people.

The results of the campaign vary according to the choice of location. There are higher chances of success in the region with great number of airports. Also, the location and type of advertisement channels affect the success rate of a campaign.

 How TDI India can help you?

At TDI India, we help you in connecting with countless number of people who use airport on a daily basis. We have teamed up with some of the best experts of the industry, who always come with innovative media formats in order to popularize the brand among great number of people. Being one of the most reliable advertising agencies, we bring you a massive opportunity to seize that opportunity in the best possible manner.

There are different media formats that can are used by Airport Ads agency in India namely cross-platform, digital, and mobile. TDI India will give you access to the best tips and tricks of advertisement so that you can best value for your time and money. Leveraging the power of advanced technology is important to attain the best results and this is what we strive for.


About TDI India Innovator   TDI : Premium Transit and Digital Advertising Expe

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Joined APSense since, July 16th, 2016, From Delhi, India.

Created on Sep 21st 2018 06:49. Viewed 107 times.

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