Articles

Gain Driver Retention with GPS Technology

by Vijay J. Digital Marketing Head at Letstrack

The shortage of the driver is one of the big issues in India and many other countries in the world. With the increasing transport and businesses, the demands of drivers are growing day by day. The working age of a truck driver is very less due to pressure and other tensions and so need drivers. The hiring of new drivers is a problem for businesses because truck driving is not a good career option. Generally, People don't like to do this job.

Whilst it's up to the individual transport businesses and industry groups to beat these misconceptions, a great way to bridge this gap is by demonstrating how technology has reshaped the average fleet and made transport a safer, more efficient industry that curves the perception away from danger.

Here are five ways technology can help to keep your best drivers on the roads and attract new ones.

Safer Conditions

Long hours on the road, often in isolated areas, put drivers at risk of fatigue and makes reacting to an incident difficult. Additionally, many bad driving habits go under the radar of management that put them at further risk. GPS fleet software tracks vehicles, even when reception is scarce, and notifies drivers when to take breaks. Tracking and sensors allow drivers to receive alerts whenever they engage in a dangerous behavior, such as speeding or harsh braking, giving them time to correct their behavior. These provide an easier way to engage in safer behavior while out on the road.

Improved Communication

Every fleet needs an immediate, open line of communication between drivers, customers, and management to be successful. If a customer calls wanting to change a delivery location or find out the expected time of arrival, your back-office staff need a way to get in touch with the driver. Two-way messaging tools and vehicle tracking help reduce this friction throughout the delivery process. Issues can be addressed quickly, driver locations can be checked and new directions can be sent instantly. This means when bumps in the road arise, drivers aren't dreading the work ahead as any issues are easily rectified and have limited impact on their workflow.

Good Training

The industry learning curve can be quite steep for newcomers. On busy highways with lots of different vehicles navigating around each other, drivers often feel pressured to break speed limits or brake harder to avoid them. Patience can start to wear thin. Having an easy to follow on-boarding process stops inconsistent habits taking place allowing drivers to focus on the task correctly.

Trucks fitted with GPS device send alerts to drivers if they begin to drive recklessly, notifying management if they don't correct their behavior. This information is intelligently displayed through a scorecard system, where managers, staff, and drivers can view and compare driving behaviors. You can replay events and use them as tools to educate drivers about on-road safety. Drivers can then review and track their progression, helping to improve the overall safety of the fleet.

Job Fulfillment

Drivers spend a lot of time on the road working alone, so recognizing a job well done gives them a sense of worth in their role. Scorecards are not only learning tools as they can highlight when drivers are performing well, making it easy to recognize and reward good behavior. Fleet analytics and legacy reports are an excellent way to improve the morale of your drivers. Driver scorecards give you insights into a driver's on-road behavior by focusing on positive trends rather than once-off issues to help map progression within the business. When good work is recognized and rewarded, drivers have more incentive to stay with a company as it makes them feel valued and part of a wider team.

Cut Out the Paperwork

Drivers need to fill out a great deal of paperwork (engine data, kilometers traveled, work and rest times, etc.). In-cabin driver tools offer automated forms that reduce the risk of non-compliance, as well as saving time. Similarly, Electronic work diaries (EWD) track of rest breaks and send the data to the office, which keeps the driver safe and cuts down on admin time.

Potential drivers need to see the value in the work they can do for your fleet. Integrating technology shows drivers that the transport industry has many possibilities for growth and progression.


About Vijay J. Advanced   Digital Marketing Head at Letstrack

52 connections, 1 recommendations, 150 honor points.
Joined APSense since, January 5th, 2015, From Delhi, India.

Created on Oct 20th 2018 09:27. Viewed 164 times.

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