Free Coaching Teaches Distinctions From Current No.1 NYT Best Seller, “Triggers”

“Triggers: Creating Behaviour That Lasts", is the latest contribution to Leadership thought by executive coaching luminary and best-selling author Marshall Goldsmith, and it is currently the #1 best -selling business book on The New York Times best sellers list.

Goldsmith is one of the most influential business thinkers of our time. He is consistently listed among the top ten most-influential business thinkers in the world. He was designated the “highest rated executive coach" at the biennial Thinkers50 Conferences in 2011 and 2013 and was recognized as the Most Influential Leadership Thinker in the World by that group in 2011.

The cornerstone of Goldsmiths contribution to leadership training is his concept of Stakeholder Centred Coaching, which has had a tremendous influence on the ability of senior executives to measurably improve their leadership effectiveness, through the successful implementation of behavioural changes in their leadership style.

In fact the effectiveness of Goldsmith's coaching methodology was categorically proven when a comprehensive study among 11,000 business leaders in 8 multinational companies on 4 continents concluded that 95% of leaders who consistently applied Stakeholder Centred Coaching measurably improved their leadership effectiveness.[]

Speaking in August this year about the release of his latest book, Goldsmith discussed the two immutable truths of behavioural change. 1. The first is that change is “hard to do". 2. The second is that “change needs to come from inside..." That means it's hard to initiate behavioural change and it's hard to stay the course and make the changes stick, which is why the second truth is so important.

“No one can make us change unless we truly want to change". Said Goldsmith “It can't be dictated, demanded or otherwise forced upon people.... I've found that to be true over the course of my career, and that's why I won't work with anyone who is not interested in making change happen. The same is true for leaders looking to foster organizational change. They need to prime the business and inspire employees to embrace the needed changes. Otherwise, the change won't work." he said.

Goldsmith runs a Global Executive Coaching organisation that delivers his coaching programs and today one of his certified Coaches, Kerry Little, released a free executive coaching report designed to introduce business leaders to some of the key distinctions that underpin Stakeholder Centred Coaching.

Speaking at the launch today Little said “The reason Stakeholder Centred Coaching works is because the focus is on identifying and measuring the effects a person's leadership style has on the performance of their people, which is the single most critical influencing effect a leader can have on productivity. The key is shifting the focus onto the skills of leadership, rather than the skills of the leader himself."

“The free online course I'm launching today introduces executives to this paradigm shift, via an easy to implement online program that they can complete in a relatively small amount of time, I'm talking as little as 20 to 40 minutes a week, over just three weeks" said Mr Little.

“This makes trying behavioural coaching a 'no brainer' because the time investment is so small, and there's no cost, so there's no barrier!" At the end of the program participants get a comprehensive debrief to help them identify the key things they learned, and how they can easily implement them and become a more effective leader."

To register for the free course, or obtain more information about behavioural coaching or Stakeholder Centred Leadership, visit www.executivecoaching.melbourne

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