Articles

Exploring the Core Components of Adtech

by Information Technology Infotech Resource

Understanding Adtech

The Core Components of Adtech

1. Demand-Side Platforms (DSPs)

2. Supply-Side Platforms (SSPs)

3. Ad Exchanges

4. Data Management Platforms (DMPs)

5. Ad Servers

6. Creative Management Platforms (CMPs)

The Impact of Adtech

Conclusion


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About Information Technology Innovator   Infotech Resource

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Created on Mar 14th 2024 07:06. Viewed 150 times.

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