Expect These from a Website Design Company

by Digital 360 Digital Marketing Agency

If you and your website design company are not aware of these designing trends, then this year is going to be disastrous for you in terms of leads, conversions and sales. Some of these website design and development trends ought to be visible in your website.

a) Micro-interactions

1. They make your website more interactive

2. They help draw attention to certain specific areas

3. They help get feedback for completed actions

4. They add delightful elements without causing any kind of distraction

5. They help strengthen brand identity

b) Cards

1. They are a very intuitive and easy as far as understanding is concerned

2. Cards as part of broader website design and development give to promoters the freedom to organize a large amount of content into digestible pieces.

3. They make sharing content easier cross social channels. They are ideal as far as creating a responsive design is concerned. Card layouts can be reorganized, which means they fit different breakpoints.

c) Minimalist Design

1. They offer a clear understanding of all UI functionalities at a glance. The same is also applicable for content and location of elements

2. They help keep the focus on content, especially visuals

3. They help reduce loading time and also increase legibility

4. Most importantly, they help create an atmosphere of sophistication

d) Flat and Material Hybrid Design

1. You might feel like telling your website design company to use this in order to make the site’s UI feel life-like

2. The layered flat elements help improve usability as clickable elements become easy to identify

3. There is a modern visual aesthetic about it. The mobile centric approach of this makes desktop browsing fast

4. Flat visuals also account for faster loading time

e) Rich Animations

1. These help create a more lively and engaging experience than simply static images

2. Animation accounts for smoother visual feedback, which means that learnability becomes more intuitive

3. Animation means motion, which helps draw instant attention to specific elements

f) Dramatic Typography

1. This accounts for higher screen resolutions, which allow greater options for typography

2. Companies get full opportunities to display brand identity

3. They also get to enhance text content

4. There is also a tool for visual hierarchy, which comes very handy as far as CTAs are concerned

g) Vibrant Colors

1. These help make content distinguishable thanks to all the hues and ingredients

2. They are visually very stimulating, which means these are most useful for minimal sites

h) Long Scrolling

1. These translate well to mobile devices. The format also works well thanks to touch controls

2. Promoters get all the chances they need as far as storytelling is concerned to engage users

3. Navigation gets simplified. There is always that element of surprise to the entire experience

i) HD Visuals

1. Videos help increase time on the website

2. Artistic choices give to designers extra control over mood

j) Illustrations

1. These tickle the user’s imagination in order to help establish a stronger personal connection with the website

2. End users get more control over image choices, with respect to both content and technical details

3. These are generally cheaper than a custom photo shoot and also offer greater creative freedom

Come what may, these trends will be visible on websites if not today then pretty soon. Perhaps you would want to sit with your web designing agency and figure out which one of these suits your website best and would improve your chances of having more business come your way. Once finalized, just go ahead without thinking too much.