Chilled Raw Packaged Fish & Seafood Expected to Outperform Growth in Greece Fish & Seafood Market
Chilled Raw Packaged Fish &
Seafood Expected to Outperform Growth in Greece Fish & Seafood Market
May 2016, New Delhi
·
Hypermarkets & Supermarkets is the leading
distribution channel accounting for more than half of the overall Fish &
Seafood distribution in Greece.
·
Expansion of available distribution channels
likely to increase the volume of fish and seafood
Ken
Research announced its latest publication on, “Consumer
and Market Insights: Fish & Seafood in Greece”, offer insights on the changing trends
and key issues within the Greek Fish and Seafood market. The publication
provide a detailed analysis of major players, packaging modes and distribution
channels within Greek Fish and Seafood market. The analysis of the
aforementioned trends has been done on the basis of sub-categories within the
market such as Ambient Fish and Sea Food, Chilled Raw Packaged Fish &
Seafood-Processed, Chilled Raw Packaged Fish & Seafood-Whole Cuts, Dried
Fish & Seafood, Fresh Fish & Seafood (Counter) and Frozen Fish etc.
Over the past few years, the Greek Fish
and sea food market is facing a number of challenges which includes
mislabeling, apprehensions about the quality and safety of the products being
consumed, ecological and environmental problems associated with the consumption
of sea food etc. However, despite of these challenges, the Greek Fish and
seafood market is reported to have an improved growth in terms of volume for
the period 2015-2020. Of the 6 categories analyzed, Chilled Raw Packaged Fish
& Seafood-Processed is the dominant category in both value and volume
terms, while Chilled Raw Packaged Fish & Seafood-Whole Cuts category is expected
to register the fastest growth. The presence of beneficial fatty acids in Fish
and sea food that have a number of virtues, such as raising the level of high
density lipoprotein, or “good cholesterol” is one of the reasons for the
enhanced growth for the fish and sea food market. These health benefits come
with the added bonus that fish is low in calories and fat.
Another important area of concern is the distribution channel and
the packaging mediums for the seafood. The leading distribution channels
include Hypermarkets &Supermarkets accounting for more than half of the
overall Fish & Seafood distribution in Greece.The share of convenience
stores has also increased as it enabled consumers to save more time and also,
made them less likely to make unnecessary purchases. Since most convenience
stores are run by the same operators as supermarkets, prices are no higher than
the respective supermarket chains.Bolton Group and Kallimanis are at present the
leading market players in the country. About the packaging, among the various
alternatives available such as Rigid Plastics, Flexible Packaging, Rigid Metal,
Container for Can-Food, Bag/Sachet, Tray etc., the use of Rigid Plastic is predicted
to register the fastest growth during 2015-2020.
Global
Fish and Seafood Industry
In the last five years, the demand for
fish and seafood has been witnessing a steady growth. This consistent growth
can be associated with increasing demand for processed seafood. Time scarce
consumers prefer processed seafood, as it is not only healthy but also
convenient and saves a lot of time and effort as they are already available in
ready-to-cook packaging.Aquaculture, which is the fastest-growing food
production process globally, is an emerging trend that is expected to drive the
fish and seafood market in the next five years.
Some of the prominent trends in the
global cosmetics industry include-:
·
Innovations and variations in seafood dishes
·
Demand for proteinaceous fat-free food world
wide
·
Changing tastes of consumers
Key
Topics Covered in the Report:
-
Detailed profile of Greek Fish and Seafood
Market
-
Value and volume analysis for the Greek Fish
and Seafood Market
-
Distribution landscape of the Greek Fish and
Seafood Market
-
Competitive landscape of the Greek Fish and
Seafood Market
To know more on coverage, click
on the link below:
Related Reports:
Contact:
Ken
Research
Ankur
Gupta, Head Marketing & Communications
+91-124-4230204
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