Build the Future: Why Apprentices Want Sustainable Employers
by James P. Outreach & PR ExecutiveJobseekers will look for many attributes in a company when
deciding to apply for a role. A strong environmental ethos is quickly becoming
one core value that employees seek the most. Sustainability and social
responsibility are tied closely with the younger generation of workers. Some
reports indicate a sharp alignment with a business’ sustainable strategy and its
recruitment.
Meanwhile, the emphasis of apprenticeships as a viable
alternative to university reinvigorates the competitive nature of employment
among businesses. Companies vying for the best talent among young people are
looking towards their environmental culture to persuade potential apprentices to
join their teams.
Apprentices who are interested in the environment represent
an ideal talent pool. They have strong ideals, are driven to make improvements,
and show dedication to a cause. The Gen Z and the millennial mindset is focused
on sustainability. This should mean more to companies looking to employ their
next apprentices.
Here, we look at why businesses must adapt their recruitment
processes and embrace sustainability to reach the best talent.
Millennial mindset
One study by Totaljobs found that 26%
of UK workers would be willing to take a pay cut for a business that is
environmentally responsible.
A further 28% of people said they would consider leaving
their current job for a role in a more environmentally friendly company. Within
the age range of 23-28, this rises to 50%.
The millennial demographic is a useful indicator to show the
changing attitudes of young people. By 2025, millennials will account for
approximately 75%
of the overall workforce. This generation would take a salary cut — up to
£8,100 per annum — for a business that demonstrated environmental care.
Many business leaders, including the Head of Sustainability
at IKEA, Joanna Yarrow, suggest that young
people are excited by the prospect of working for companies that play a
positive role in society. This is supported by a PwC report that discovered 65%
of people in China, Germany, India, the UK, and the US want to work for a
company with a strong social conscience.
Think outside the box and focus on the globe
Adapting your business to engage with apprenticeships and
sustainability are simple ways to revolutionise your corporate strategy. Go
beyond the simplistic development of environmental and social policies. Making
it the foundation of your business will give you a better chance of employing
the best talent. Gudrun Cartwright, Environmental Director at BITC, comments: “For
those that get ahead of the curve, the opportunities are immense.”
The implementation of corporate sustainability has a
competitive advantage. Not only does it appeal to customers, but young talent
pools will be driven by your choices and seek employment at your organisation.
Utilising apprentices means that you can curate this culture of social
responsibility while advancing the key skills within your industry.
These strategies show clear popularity and potential for
growth. 30% of employees say they would work harder in an environment which
offers such sustainability benefits. This reflects the old working cliché: you
get out what you put in.
A cultured, well-taught, happy workforce leads to a high
standard of work. Ultimately, this leads to improved customer satisfaction.
Promoting the best of your business
To put this change into effect, reaching out to apprentices
and reflecting their values is essential. In fact, PwC’s study
found that 36% of HR departments worldwide are “actually amending their
recruitment strategies to focus on their business’ social and environmental
stance.”
Appealing to apprentices, businesses should consider how
they promote their business through recruitment. Companies may wish to
emphasise their social conscience through apprenticeship job descriptions. Here
are some strong examples:
1)
As a business, we place a great importance on
our social and environmental sustainability. In your role, you would be
expected to replicate this every day.
2)
Here at our business, we set out to act in an exemplary
fashion. Whether this is regarding social conduct or the recycling of single
use plastics, as an employee you must uphold these policies.
3)
It is the cornerstone of our foundations to act responsibly
in terms of sustainability. You, as an employee, are expected to display this
in all aspects of your work.
Lynn Cahillane, Head of Marketing at Totaljobs, said: “With
a widely reported skills shortage, employers have the opportunity to showcase a
clear commitment to reducing carbon emissions and help tackle the climate
crisis. A step which could make the difference in attracting the UK’s most
sought-after workers.”
Apprentices will fill the void of this skills shortage, so
appealing to this generation’s enthusiasm for social and environmental change
is essential for creating the most productive workforce in the future.
Sources
https://employeebenefits.co.uk/26-pay-cut-environmentally-friendly/
https://pwc.blogs.com/files/future-of-work-report-1.pdfHowever, landing a
job straight out of university is already a daunting task. Securing a
sustainable role may be even more difficult. But the days of signing our name
on any old job contract may be behind us. Today, graduates are demanding jobs
which reflect the ethical progress of the 21st century.
An increasing
number of students are choosing university degrees based on sustainability and
environmental welfare. But what will the job situation look like in 2021 and
beyond? Here, we explore how current attitudes towards the environment can
create new job opportunities for graduates in this field. We also discuss the
earning potential of these sustainable roles.
The sustainable jobs available now
Sustainable jobs
are not only a trend for the future workplace. In fact, there are many sustainable roles available now. Currently, job website Indeed
has 701 jobs which mention sustainability. 298 of these roles are full-time,
while part-time roles are also available. Not only that, but 186 of these jobs
are permanent, leaving plenty of opportunities open for graduates to fill.
You may be asking:
“What do these sustainable roles look like?”
Depending on the
career path you have your mind set on, finding the ideal job to match with this
is no easy decision to make. Luckily, there are many different job roles for
you to choose between.
Sustainable
consultancy is one potential career a graduate could undertake. These
consultants are responsible for devising plans and strategies for companies to
improve how sustainable and environmentally efficient they are. They have
ownership over their business’ corporate social responsibility (CSR) commitments,
including their hazardous waste management.
A climate change
analyst may have a further impact on the environment. At a glance, their main
job role involves researching and analysing current developments to help tackle
climate change. The ultimate goal of this job is to suggest policies and
practices that should be legislated to help prevent climate change, and create
campaigns to promote these ideas to wider society.
It is also the
responsibility of environmental specialists to protect the climate. Their main
job role is to research the different types of pollutants or hazards that are having
a negative impact on our planet and develop strategies to help eliminate them.
Other careers may
have a bigger impact on the environment than we would suspect. A career in
graphic design, for example. This involves designing elements such as
packaging, promotional materials, displays, or logos. Although not immediately
seeming like a sustainable job, graphic designers play a central role in
creating innovative business materials and techniques that are environmentally
friendly and sustainable to maintain without harming the environment.
Businesses must
place a greater emphasis on their environmental protection strategies. Embedding
this value within job roles is fundamental to their success in the future. With
this being said, the need for sustainable job roles to be fulfilled is becoming
more important.
Earn while you learn…more
Even after
university, apprenticeships are a valuable way to achieve additional qualifications
and gain access to jobs within businesses. The experience is unparalleled. Although
sustainability isn’t a common industry to look for an apprenticeship in, they
are becoming increasingly popular.
The first
degree-level apprenticeship in the environmental sector was only launched in
2019. This was the Level 6 Environmental Practitioner Degree Apprenticeship. This
apprenticeship aims to help broaden the knowledge, skills, and capabilities of
those wanting a career in the environmental sector by teaching apprentices the
environmental principles and techniques to different sustainable processes and
all aspects which this entails.
There are more
apprenticeships schemes available, varying on your interest and qualification
level. This includes construction management and sustainability, trainee environmental
practitioner degrees, and health, safety and sustainability apprentice programmes.
Whichever career path you choose, perhaps an apprenticeship is the best way to
get your foot in the door of the sustainable jobs sector.
Sustainable pays
If you’re seeking a
sustainable career, protecting the environment through your everyday actions is
essential. However, making sure that you’re earning a big enough salary to live
on is also a priority. We’ve scoured Indeed and discovered the average salary
of those working within this industry as a sustainability consultant is £41,144.
That’s more than enough to comfortably set up a life with!
Pay is also
good for graduates starting out in a sustainable career. Sustainable
consultancy produces starting salaries of around £25,000. Senior consultants
may earn £60,000 per year. As for climate change analysts, the average salary
in the UK is £36,000 and can increase up to £60,000.
There’s never
been a better time to start your career in sustainability. For graduates wanting
to turn their passion for the environment into a full-time career, there are
many jobs out there to meet your needs.
Sources
https://sustain.wisconsin.edu/blog/sustainability-degree-what-can-you-do/
https://www.prospects.ac.uk/job-profiles/sustainability-consultant
https://socenv.org.uk/page/apprenticeships
https://www.prospects.ac.uk/job-profiles/sustainability-consultant
https://www.checkasalary.co.uk/salary/climate-change-analyst
https://www.erieri.com/salary/job/climate-change-analyst/united-kingdom
https://sumas.ch/millennials-and-sustainability/
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Created on Apr 6th 2021 07:19. Viewed 278 times.