Benefits of using pop-up stands at an exhibition

by Kristen White Blogger
Pop up display stands is an important marketing tool that every company needs who take part in trade shows and events. The initial cost of investment can be tough for small businesses, but looking at all the benefits, you should still invest in buying one. Obviously, not as cost-friendly as the standard roller banner, pop up display stands provide a wide range of advantages to every business.

Here is the list of all the benefits a pop-up stand offers to a business:

Easy to assemble

Many business owners are intimidated by such products because they think these products are tough to set up. But in reality, a pop-up display stand is really easy to put together. It comes with self-locking magnetic arms, which minimizes the hassle. Sure they take more time in setting up, but the final output is much more impressive than standard banner stand.


When there are hundreds of banners at a single event, catching the eye of your audience becomes crucial and this where pop-up displays stand come into the picture. Since the stand offers a large canvas to work with, it becomes easy to add more information in big and bold fonts, which is easy to read and understand.

Maximize brand message

Since a pop-up stands come with a large canvas, you have more space to optimize your brand message. Engaging visitors at an exhibition in the main goal for many businesses, but people often are intimidated by the stands where the information is not clear. When the information is not clear, the customer is more likely to skip your booth.


An empty canvas is not at all professional looking. If you want to leave a lasting impression, engage potential leads and turn the event into a success, then you need to Find Exhibition Stand Pop Up that is filled with relevant information and images. This also gives your sales team the confidence to approach customers and talk about your brand.


Best Pop Up Exhibition Stands are highly durable. The vinyl on which they are printed lasts for a long period. The base of the stand is also pretty strong and keeps your stand in place. The frame of the stand is built using aluminum, which is light in weight and strong at the same time. These pop-up stands are designed to be used multiple times, so you don’t have to worry about them looking old or worn.

Maximize space

Depending on the size of the booth you have booked, it is important to utilize the maximum space as effectively as possible. Pop-up display stands are quire narrow and despite their large canvas, they don’t take much space. This becomes important when you’ve got salespeople on your stand, it is important that you make most of the space available to you.

Easy to transport

Since the stand comes with multiple pieces, it makes your job of assembling or dissembling the stand easy. The stand is not too heavy, which means you can easily carry and transport it wherever you want. The stand when packed, don't take much space, allowing you to pack efficiently.


A TV commercial costs a fortune and runs for a small period of time. On the other hand, pop-up displays are easy to maintain, can be used any number of times if you want to deliver that same message each time.

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About Kristen White Committed   Blogger

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Joined APSense since, August 19th, 2016, From Chicago, United States.

Created on Sep 9th 2020 02:49. Viewed 276 times.


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