Be a Quitter! Stop Multi-Tasking and Make Some Money
by EWomen Network Women EntrepreneurNo Such Thing as Multi-tasking
Women like us will brag about how many balls they can juggle at one time. We think of ourselves as the queen of multitasking. Well, I've got news for you, and me..there is no such thing as multitasking. Research from the
American Psychological Association says that this so-called multitasking actually reduces our productivity by 40 percent! So, it's time to be a quitter, lose the multitasking and make some money.
The Truth Behind Multi-tasking
Here's what multitasking is..
Multitasking is nothing but task-switching. Instead of doing many things at once, task-switching actually splits your brain in two.
Here's the science from BrainFacts.org:
Whenever you need to pay attention, an area toward the front of the brain called the prefrontal cortex springs to action. This area, which spans the left and right sides of the brain, is part of the brain’s motivational system. It helps to focus your attention on a goal and coordinates messages with other brain systems to carry out the task. While the right and left sides of the prefrontal cortex work together when focused on a single task, the sides work independently when people attempt to perform two tasks at once.
Researcher Etienne Koechlin who studied the brain's behavior mentioned above says that although we can easily switch between two tasks, “we might be in great trouble when we try to juggle more than two tasks, simply because we have only two frontal lobes.”
There is also evidence that it can take your brain 15 to 25 minutes to get back to where it was after stopping to check email. I'd say that zaps your productivity big time!
Multi-tasking Makes You Stupid
No kidding. There is scientific evidence that multitasking, or task-switching, lowers your I.Q. Researchers at the Institute of Psychiatry at the University of London studied 1,100 workers at a British company and found that multitasking with electronic media caused a greater decrease in IQ than smoking pot or losing a night’s sleep. IQ drops of 15 points for multitasking men lowered their scores to the average range of an 8-year-old child.
A study out of Stanford University confirms this too. Researchers compared multi-taskers to single-taskers and found that the single-taskers performed better on their tests. Psychology researcher, Anthony Wagner summed it up. “When they’re in situations where there are multiple sources of information coming from the external world or emerging out of memory, they’re not able to filter out what’s not relevant to their current goal. That failure to filter means they’re slowed down by that irrelevant information.”
Be a Quitter! Stop Multitasking and Make Some Money
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Created on Dec 20th 2018 05:01. Viewed 326 times.