Automotive Sales Training; Driving Sales University

Cars play an important role in the life of any person. For few of them it is a luxury rather a status symbol; for some it is a mode of transportation and necessity in life. So when a salesman has to close a deal they have to face different types of customers. It is a known fact that there is no short cut to closing a deal. The salesperson should have proper rapport and communication with the customers. This is the starting of closing the deal with your customers.

There are simple steps which are followed to woo your customer and close the deal. In case you skip any step by mistake then it could prove disastrous for the salesperson. This could send your customer to the competitor. Here are some simple strategies to be followed.

·         In Automotive Sales Training first impression is the key to sales of the car. The first impression is the last impression. The impression starts with your greeting the customer; this shall also help the sales person to estimate whether the customer will buy the car or is it just for the sake of seeing the car they have come to the showroom.

·         When the persons aspiring to become a sales person are trained in the Driving Sales University they are trained to build excellent rapport with the customers. You need to break the ice and start communication with them. Talk to them as if you have met them before – this will help in building the confidence among customer and salesman.

·         Gradually you should explain the customers about the car and the advantages of using this car. Make sure you explain all the pros and cons of certain models and which would fit them best. You need to explain how it could be used for small families, large families and the other emoluments which are received when you buy the car from a particular dealership.

·         Test driving of the car is an important aspect. The customer should be allowed to test drive the car so that they can get a feel of the car and have a better idea about interiors and exteriors of the car.

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Created on Dec 31st 1969 18:00. Viewed 0 times.

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