Airport advertising: a way to meet your potential customers
by TDI India TDI : Premium Transit and Digital Advertising ExpeThe
integration of out of home advertising and use of airport terminals are being used
for targeting the audience to make them prospective potential customer for a
business because none of the business can run without business promotion and
marketing and advertising is the most viable part of this strategy to fascinate
the public to be its customer and buy offered goods or services. Beyond ads on
TV, roadside hoarding, airport advertising is the
latest and most popular way of promoting the product or business specification
in airport terminal.
The
huge footfall in a domestic or international terminal persuades a business to
post the hoarding, wraps and clings in the lobby, pillar or aircraft etc to
grapple the visitor’s attention. Few years back a journey via flight specially
in India was taken as most expensive deal for a common man hence it was assumed
to be afforded by high class people but now in last few year things has been
changed and as per economic growth and fights cheaper fares stir up the middle
class too to save the time to spend in journey via train or any other long time
taking conveyance to reach the long rooted destination.
Ooh advertising is not only suited to
B2C concept to seek the attention of huge footfall, but also best suited for
B2B business and via marking in luggage area, hoarding under check-in area, conveyor
bill branding, trolley advertising and many other way of digital advertising in
airport terminal territory or flights it offers a significant way to promote
the brand and simultaneously keep the travelers engaged and share the new deals
and information with them too.
B2B
or B2C premium brands advertising in a domestic or international air terminal
are its source of revenue and have distinct rate of zones to be used for
publishing purpose. The solely promoting the brand in a mode of transit might
be an expensive deal for business; an aid form professional digital advertising
agency would be a good way to utilize for this purpose.
In
today’s scenario where in lack of time, more than 60% people are using flight
mode to transit and millions of people land and fly in a day from each airport,
the airport advertising has become
the most acute way of marketing to seize the millions of eyes and invite them
to be its part as a customer and buy the offered goods and services.
In
today’s fast moving world airports are highly beneficial and profitable source
marketing and in India Chennai, Ahmadabad, Pune, Goa, Calicut airports are
being used for ooh advertising
purpose to promote brands and product in an international and residential air terminal.
Even
though its little bit costly for an startup company but most profitable
resource to gear up the growth hence regardless to worry about choosing an
appropriate location deal with a digital advertising agency such TDI INDIA for
your marketing needs. Such companies are premium transit and digital
advertising experts to serve the best and cost-effective end-to-end solutions
to its clients.
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Created on May 21st 2018 02:23. Viewed 473 times.