A new sales tool you’ve probably never heard of.
by Digital Marketing NewHood WebmasterRecently, I discovered a unique service and couldn’t wait to tell
you about it. It’s a new twist on techniques used by top Internet marketers —
one that involves videoconferencing. Here’s how I’ve seen it used in the past.
Some marketers keep it simple. They invite their email subscribers
to sign up for a free online event, such as a webinar, training session, or
product demo.
Other marketers make it more interesting. They design a “sideways
sales letter” — a drip campaign delivering fresh content every few days. One
message is text. Another might be video. Another links to a landing page. The
eventual CTA is the same — sign-up for their free webinar.
What’s their goal? Getting face-to-face with prospects.
Now, I like to find out what’s new, so I enjoy receiving this type
of campaign. And if the drip content is interesting, I sign up for the webinar.
We all know the webinar will end with a sales offer. And I admit —
sometimes I buy. No, not every time. But the format gives me all the
information I need. Then I can make a decision that’s right for me.
I’ve always wanted to try this approach — but it sounds complicated,
right? I’d have to manage my contacts in multiple systems.
And then there’s the expense. When you combine landing pages,
email marketing, video conferencing and external tools from various providers,
it can cost upwards of $250 a month.
Then I discovered an innovative approach. GetResponse introduced a
Pro package for do-it-yourselfers with no programming skills (like me), with
all of those systems integrated into one account. And since they designed it
for growing small businesses.
If you’ve ever wanted to combine email, webinars, video email and landing pages to juice-up the flow of your sales funnel, you owe it to yourself to check it out. Here’s a link to the details — no opt-in required.
Click here >> to check it out and let me know what you think.>>
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Created on Jun 10th 2021 04:29. Viewed 141 times.