6 Content Syndication Networks that Help you Share your Content Right

You have curated some really creative content pieces that represent your brand well and market your service smartly. But there’s no point of it if you fail to market your content well. For driving leads and engaging users, your content needs to be visible to them. SEO and social media are not enough sometimes for boosting the visibility of your content. Especially, when you don’t have large number of followers on social media and your website is not yet attracting bounteous leads, you need to look out for some other technique to promote your content. Content Syndication Services goes best in such cases.

Content syndication is the process of republishing your content on other websites naturally with credits extended to you as an author or firm. Having your content published on other websites, you get a chance to attract its audience, increase traffic, and provide a valuable exposure. You might have seen sections like ‘Similar article from the web’ on renowned sites like Forbes, CNN etc. These posts are syndicated from other sites.

There are many famous companies and networks that allow you to syndicate your content on their platform. However, most of these work on the pay-per-click basis. That means you are allowed to choose your bid as per your budget. Here are some top content syndication networks you can use to get better results.

Outbrain
Outbrain has been getting abundant press in the content syndication industry. They are undoubtedly a leader dedicated to sharing high-quality content only. By placing your links to famous sites like Wall Street Journal and many others, they are known to provide a great cost per visitor or click.

Zemanta
Zemanta is quite similar to Outbrain. It syndicates your posts across a number of good websites that has thousands of publishers including popular blogs and news websites.
It helps you from scratch taking all the information like what content you would like to promote, URLs, and titles. Once you submit these details, Zemanta will index, optimize, and promote your content on their network.
Zemanta network also provides one wonderful feature which connects bloggers to the relevant syndicated content. With the help of this plugin, bloggers can view your content while writing their blogs.

ARC
ARC is a different syndication network from both the above mentioned networks. It offers a way to pitch your content to various channels rather than publishing it on their network. It is similar to a press release or newswire service. In ARC, content is assembled in the form of an interactive branded page or sort for distributing it to various media points. It would be best if you frame your content in the form of news or PR when syndicating with ARC to engage the audience.

Taboola
Taboola syndicates your blogs, articles, news, slideshows, and videos to a network of publishers and bloggers. They boast on their website of delivering 130 billion monthly recommendations to around 350 million users every month. Publishers that are using Taboola include the famous Time, TMZ, USA Today, and Cracked.

nRelate
Just like Zemanta, Outbrain, and Taboola, nRelate features your content in the form of recommendations. According to nRelate, they are creating 4 billion impressions across one lakh publishers to 500 million users. It functions on a pay-per-click basis like the other networks allowing you to set your campaign budget.

ZergNet
ZergNet is a free to use syndication network requiring you to install their plugin on your site. This means, as you use their service to promote your content, the plugin will help others by promoting their content. The campaign setup is same as in the other networks. You can track your campaign with various metrics and analysis facility to keep a check on the performance.

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