Articles

5 Tips for Getting Users to Pay for Your Paid Mobile App

by Deepti Gaur Digital marketing Specialist

Well, you came up with an extraordinary idea and want to go ahead with mobile app development.You also, want to make it a paid app, as the app is going have features to possibly beat the substitute on every level. In order to monetize on your creation, you definitely need marketing strategies along with the unique idea. Getting them on board is the way with the free app but, once they are on board getting them to pay for the premium features could be a hard nut. Also, it is hard to compete with the applications that keep coming up and might as well include your unique feature to be offered for free.

But, if you think again your app is valuable and if you are afraid no-one will buy the app, it is not going to happen. There are several success stories of apps convincing their customers to buy them before trying. Best mobile app Development Company will come up with marketing strategies while working on the application itself. To start with, reach millions of users to maximize return on investment.

 Some tips to keep handy are in here:

 1.  Get reviews for the app: as they would definitely want to include another app in their already loaded phone, it is striking to give as many reviews and get them to rate your app for the fresh users. Strategically, an android app development company keeps the app free for some time to get the known to rate the app as it is difficult to get reviews for the paid apps.

2.  App cross-promotion: A mobile application design can cross-promote the new app if, they already have an app that is doing well. These free apps can help in cross-selling the paid apps.

3.  Go for a paid-to-free campaign: An android app development services in India can benefit from a paid app by making it free for a day or few hours. But, it is important to let the press no in order to keep the campaign effective.

4.  Social media marketing: In order to connect with prospects, social media has no match. This is the best way to reach the target audience but, it is important to know the user preferences before going ahead with these channels.

5.  Give your app a specific look: Create a story around your app and give it an attractive look to get the visitors interested enough to explore. After the interest they would want to have insights and having a landing page to the application will give them enough information.

Get them to talk about your app as influencers can really give away to your app in the lives of the users. If you know the idea is premium, you should not be afraid to ask your users to pay for the app. Utilize social media and advertising to the fullest and it will get the app the recognition is needs. If your app is solving a problem and connecting with the target audience, they will be more than willing to pay for the service.

Source-http://www.pccwebworld.com/blogs/2018/03/20/5-tips-for-getting-users-to-pay-for-your-paid-mobile-app/


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About Deepti Gaur Innovator   Digital marketing Specialist

24 connections, 0 recommendations, 80 honor points.
Joined APSense since, September 27th, 2017, From Delhi, India.

Created on Jun 4th 2018 06:29. Viewed 531 times.

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