5 Powerful Benefits of Using Magento 2 for Your eCommerce Development
by Ethan Wayne BloggerDo you still stick to
Magento 1 or other e-commerce platforms, then it is time to migrate to the
latest version of Magento 2? More than 100k websites around the world already
switched to the latest version, as pointed out by a Magento website development company.
A report of Alexa reveals
that 20% of the e-commerce sites use the Magento platform for their eCommerce
site. If you are still wondering what unique benefits Magento can offer your
online store, then you need to go through the following paragraphs.
Enhanced Performance and Scalability
Magento 2 includes an
advanced indexer that fastens the query performance. It further helps in
keeping the data updated, including the overall metrics. Besides, with the help
of the varnish cache, it allows the websites to load lightning fast.
A website with more than
three seconds loading speed increases the bounce rate by 50%. Further, Magento
2 has the lowest HTTP request, which helps to load the websites fast.
A Powerful Platform
Magento 2 inescapable
enough to handle a store with more than 500k products. It will not face any
issues in processing the massive order continuously or handling a large
inventory. Further, the easy integration of several popular payment gateways
makes it a popular choice for eCommerce business owners as pointed out by a Magento
website development company.
Magento 2 can process 39%
more orders per hour compared to the earlier version. Further, it has a 50%
less loading time.
Mobile-Friendly Platform
More than 62% of
smartphone users made an online purchase at some point in time. With the
passing time, the number of shoppers using mobile is increasing. Magento 2 is a
responsive platform that offers a mobile-friendly experience.
Additionally, Magento 2
offers responsive themes, which can be easily viewed from any device. Besides,
the Magento2 admin panel is a touch-screen friendly setup that makes it super
easy to manage from mobile devices.
Advance SEO features
Magento 2 uses advanced
SEO features to maximize the potential of the platform. The plugin boosts the
sales and enables the crawlers to understand the description seamlessly.
Further, it allows creating metadata for the different categories and product
elements.
Besides, the latest
features permit the merchants to generate SEO-friendly URL structures,
optimizing the XML sitemaps, and an array of other marketing elements that can
improve the search engine rankings for relevant keywords.
Advanced Targeting
Offering a unique
shopping experience to the customers is a primary responsibility of the
eCommerce platforms. The enterprise edition can target the customers with a
tailor-made content display based on the browsing history of the location and
shopping cart information.
A Magento website
development company mentioned that Magento 2 offers a unique feature that is
customer segmentation. It ensures that the right content gets displayed to the
right customer.
Final Words
Over in this article, you
came across the several powerful benefits that Magento 2 offers. It is a
popular eCommerce platform offering advantages to both the merchants and
developers.
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Created on Nov 2nd 2020 00:43. Viewed 226 times.