The 4 Keys To Choosing a Domain Nameby Frank McMillon Web Designer and Professional Consultant
This article was shared with me via email by Leon Klepfish.
If you want to be successful with Internet Marketing then you almost always need to have your own domains. And for each domain to be successful you really need to choose a good domain name. Here are the 4 keys to choosing a domain name that will be successful.
1. .com is the BEST Extension
If a particular domain name isn't available with a .com then a lot of people will simply grab the .org or the .net. For example, you might want to get readbooks.com but it isn't available so you'll grab the "readbooks" with any extension that's available. But this could be a huge mistake.
When people try to return to your site they will almost always type in a domain using the .com and not the right extension. You can lose a lot of business this way. So whenever possible make sure you go with a .com domain name.
2. Make it Easy to Remember
The next key to choosing a domain name is to make the name easy to remember. This should be obvious yet many people fail to do this.
They choose some combination of words that might have meaning to them but doesn't have any meaning to anyone else. Or they choose words that are confusing so no one can really tell what they say.
Make sure you choose a domain name that is as simple as possible and is easy to remember.
3. Remember the Traffic
Another key to a great domain name is a domain name that draws in traffic because of its name. For example, if you want to get traffic for "make money online" then you would love to get the domain name makemoneyonline.com. Just having that name will help you to get more traffic. It will help you rank well for those keywords.
4. Don't Get Yourself into Trouble
The final key for choosing a domain name is to make sure you don't get yourself into trouble. You need to make sure you don't violate any laws or copyrights with your domain name. For example, you can't create a sneaker website and call it niko.com. That's too close to nike.com. and it will get you in trouble.
4 keys to choosing a domain name are to get a .com whenever possible, to make your domain name easy to remember, to grab a name that will help you get traffic, and to make sure you don't get yourself in trouble. Make sure you follow these 4 keys when you are grabbing a domain name for yourself.
Bonus tip from me: I firmly believe it is what's between the two dots that matter when it comes to generating search engine traffic. So, when a .com that you want is not available, it's OK to get a .net, .org, .ws, .info, etc.
For example, when you conduct a search on the words "Team Vision", you will find one of my .ws websites listed on page 2 of Google. As of this writing, that is a ranking of #15 out of 61,000,000 results.
So with that being said, when it comes to sharing your website with others, get a .com. For search engine results, it's okay to have alternative extensions.
To your incredible success
Looking to make a mark in the domain industry? I invite you to partner with me in Global Domains International. View my video testimonial on the GDI Corporate home page at www.Freedom.ws. I am the young looking fella, in the orange shirt.
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Created on Mar 18th 2010 05:28. Viewed 532 times.