Social Communities and Search Engine Optimization

Social communities on the internet are an excellent way to maximize SEO on your business website. There are a number of them on the internet including MySpace, Face book, among others. Social Communities are currently experiencing yearly growth of around 89%. The growth is so amazing that many of these are now becoming 'targeted' social communities, such as Apsense and Direct Matches. The problem is however, many people are still confused on how to use these websites to their advantage. Many would be online entrepreneurs join these websites and begin mass emailing, and posting bulletins. While these approaches help, they do nothing to help with website SEO.

In any social community, the online marketer's best friend should be the comment section on their friend's profiles. These comments sections allow for the inclusion of HTML, and outward links, and are perfect for building back links to your business website. By adding a banner or a text URL link into the comment section of your friend's profile, you have another back link which will be registered at the search engine the next time the search engine spider crawls the site. By posting comments on all your friends profiles and leaving your link everywhere you can, you maximize your chance for high rankings in the search engine.

Tons of back links is how SEO experts get ranked high in the search engine. Even when searching for affiliate websites, some are ranked much higher then others. The difference being location and number of back links. Knowledge of how the search engines determine placement and ranking definitely helps, but a big part of the equation is how important other sites think you are. If there are a ton of links back to your site from MySpace, Face book etc, your website will be indexed much higher.

Audio in these work extremely well, and will help your conversions. So many people market on these by sending emails and personal text messages. It happens so often that this advertising method has lost a lot of its effect. By recording a personal audio message and sending it in your email, you add a personal touch and connect with your potential prospect. There are plenty of audio and podcasting providers on the internet, you can even create the audios and host them yourself on your webpage. The idea is to make your marketing efforts 'differ' from your competition. The more unique you are in your marketing approach, the higher your response rate will be.

Social networks or web 2.0 networks are great places to start building business and branding yourself as a professional in your particular niche. Building a list on a social community is relatively easy, and you are able to expose people to your product or opportunity much faster then you would be able to with any other advertising method. Utilizing social communities is definitely an advertising technique that should not be overlooked.