Articles

Spam -- How Much Will it Cost Your Business? (part 2)

by Jan Meyntjes
How Much Will Spam Cost Your Business?

How much time do you spend sorting through the Spam in your email each day? Add it up sometime -- I'll bet you'll find you spend a lot more time than you even realized -- time that could have been spent on your business.

If you're publishing an ezine or sending out any form of opt-in mailings, how many subscribers are actually receiving your mailings? Most-likely, not nearly as many subscribers as you may think. How many lost sales has this cost you?

How many messages, such as information requests, customer support requests, etc., have you not received due to filtering?

How many messages have you replied to that your customers or potential customers have never received due to filtering?

As customer service says a lot about your business practices, how many customers will you lose?

The list goes on and on. But the point is this, Spam is costing you dearly.
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About Jan Meyntjes Advanced     

282 connections, 9 recommendations, 423 honor points.
Joined APSense since, June 22nd, 2007, From Centurion, South Africa.

Created on Jul 15th 2007 00:05. Viewed 254 times.

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